Description
SWOT ANALYSIS OF TRANSNEFT
Transneft
Parent Company
Transneft
Category
Oil Services and Equipment
Sector
Energy
Tagline/ Slogan
We transport oil, so it sets the world in motion
USP
Own largest pipeline system in the world STP
Segment
Corporates, countries looking to fulfill energy services needs
Target Group
Companies involved in petroleum and natural gas exploration
Positioning
Company having monopoly of transporting oil and gas in Russia SWOT Analysis
1. Assets includes 70,000 Km of pipelines, 500 pumping stations 2. Carries almost all of oil produced in Russia 3. Monopoly for oil transportation in Russia 4. Strong backing by Russian Government 5. CSR initiatives and environmental programs have been undertaken aggressively Strength 6. Strong brand name and brand equity
1. Huge debt due to heavy investments Weakness 2. Increasing costs affecting increase in profits
1.Increasing fuel/oil prices 2.Increasing natural gas market globally 3.More oil well discoveries Opportunity 4. Infrastructure growth means more automobiles and construction
equipment which require more fuel.
1.Opaque regulations and tariff in Russia Threats 2.Economic instability and fluctuations Competition
1. OAO Gazprom 2. JSC Gazprom Neft Competitors 3.JSC Gazprom Neft
doc_523132342.docx
SWOT ANALYSIS OF TRANSNEFT
Transneft
Parent Company
Transneft
Category
Oil Services and Equipment
Sector
Energy
Tagline/ Slogan
We transport oil, so it sets the world in motion
USP
Own largest pipeline system in the world STP
Segment
Corporates, countries looking to fulfill energy services needs
Target Group
Companies involved in petroleum and natural gas exploration
Positioning
Company having monopoly of transporting oil and gas in Russia SWOT Analysis
1. Assets includes 70,000 Km of pipelines, 500 pumping stations 2. Carries almost all of oil produced in Russia 3. Monopoly for oil transportation in Russia 4. Strong backing by Russian Government 5. CSR initiatives and environmental programs have been undertaken aggressively Strength 6. Strong brand name and brand equity
1. Huge debt due to heavy investments Weakness 2. Increasing costs affecting increase in profits
1.Increasing fuel/oil prices 2.Increasing natural gas market globally 3.More oil well discoveries Opportunity 4. Infrastructure growth means more automobiles and construction
equipment which require more fuel.
1.Opaque regulations and tariff in Russia Threats 2.Economic instability and fluctuations Competition
1. OAO Gazprom 2. JSC Gazprom Neft Competitors 3.JSC Gazprom Neft
doc_523132342.docx