Description
SWOT ANALYSIS OF THAI OIL

Thai Oil

Parent Company

Thai Oil Corporation

Category

Oil and Gas

Sector

Energy

Tagline/ Slogan

Refining our Future

USP

Thailand's largest refiner and supplier of petroleum products STP

Segment

Corporates and individuals in Thailand looking to fulfill energy needs

Enterprises and people who depend who depend on unleaded petrol, diesel, furnace oil, and aviation fuel for business, vehicles and Target Group domestic uses

Positioning

Thailand based company engaged in oil refining SWOT Analysis

1.One of Asia Pacific's leading refinery companies and it maintains the largest single site refinery in Thailand 2.A diversified portfolio of operations provides a safeguard to Thai oil Strength from downturns in any one of the segments. 3. Thai oil announced that it would be investing $1.8 billion to upgrade refineries, improve infrastructure, and build value added petrochemical plants. 4. One of the leading oil companies in Thailand

1.Limited exposure to global markets Weakness 2.Company lacks the scale as well as the experience to compete with global giants in various emerging markets. 3.Thai Oil's dependence on a single refinery increases its operational

risk.

1.Thai oil can leverage from the anticipated high growth in ethanol demand resulting from the energy policy of the Thai government to Opportunity promote ethanol usage. 2.Strategic investment in growth projects through joint venture would allow it to enhance and expand its business of transportation of petroleum and petrochemical products.

1.Thai oil's operations require compliance with laws and regulations on environmental impact and safety Threats 2. Feedstock interruption would delay the production process of the company and affects its revenue structure. 3.Fluctuation in foreign exchange rates could affect the company's financial position. Competition

1.Chevron Corporation Competitors 2.Electricity Generating Authority of Thailand 3.Exxon Mobil Corporation 4.IRPC Public Company



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