Description
SWOT ANALYSIS OF STX CORPORATION
STX Corporation
Parent Company
STX Group, South Korea
Category
Heavy Equipment
Sector
Heavy Equipment
Tagline/ Slogan
Making STX the best in the world
USP
Making dreams come true through Quality life of its customers
STP
People and businesses who want products & services in Segment Shipbuilding, Construction, Energy, Trade, Banking
People or Business expecting ‘Ethical, Transparent and Responsible ’ Target Group products and services
Strong global company made through ceaseless change & innovation Positioning and actively developing overseas market
SWOT Analysis
1. Has a huge Asset base and can leverage upon it when required 2. Around 5 state of the art R&D establishments around the globe 3. Also diversified into Oil & Gas plants erections and into Construction after leading in the ship building industry Strength 4. Strong financial position and good reputation among competitors
1. Diseconomies of scale in some of its business units like Construction 2. Has the risk of a major setback duo to the fluctuations in currency is Weakness a concern
1. Is in touch with several Arab countries for supplying transit system 2.Recent takeover of a Dutch ship building company could open new horizons and has already diversified its portfolio Opportunity 3. Expansion into emerging economies
1. Stiff competition from other domestic players like Hyundai & Threats Samsung and other Japanese players 2. Policy changes in various countries after the economic slowdown
could hamper its global progress
Competition
1. Hyundai Heavy Industries 2. Samsung Heavy Industries Competitors 3. Mitsubishi Heavy Industries
doc_848860262.docx
SWOT ANALYSIS OF STX CORPORATION
STX Corporation
Parent Company
STX Group, South Korea
Category
Heavy Equipment
Sector
Heavy Equipment
Tagline/ Slogan
Making STX the best in the world
USP
Making dreams come true through Quality life of its customers
STP
People and businesses who want products & services in Segment Shipbuilding, Construction, Energy, Trade, Banking
People or Business expecting ‘Ethical, Transparent and Responsible ’ Target Group products and services
Strong global company made through ceaseless change & innovation Positioning and actively developing overseas market
SWOT Analysis
1. Has a huge Asset base and can leverage upon it when required 2. Around 5 state of the art R&D establishments around the globe 3. Also diversified into Oil & Gas plants erections and into Construction after leading in the ship building industry Strength 4. Strong financial position and good reputation among competitors
1. Diseconomies of scale in some of its business units like Construction 2. Has the risk of a major setback duo to the fluctuations in currency is Weakness a concern
1. Is in touch with several Arab countries for supplying transit system 2.Recent takeover of a Dutch ship building company could open new horizons and has already diversified its portfolio Opportunity 3. Expansion into emerging economies
1. Stiff competition from other domestic players like Hyundai & Threats Samsung and other Japanese players 2. Policy changes in various countries after the economic slowdown
could hamper its global progress
Competition
1. Hyundai Heavy Industries 2. Samsung Heavy Industries Competitors 3. Mitsubishi Heavy Industries
doc_848860262.docx