SWOT ANALYSIS OF SK HYNIX SEMICONDUCTOR INCORPORATION

Description
SWOT ANALYSIS OF SK HYNIX SEMICONDUCTOR INCORPORATION

SK Hynix Semiconductor Inc.

Parent Company

SK Hynix Semiconductor Inc.

Category

Semiconductors

Sector

IT and Technology

Tagline/ Slogan

NA

USP

Semiconductor company specializing in DRAM and flash memory chips

STP

Segment

Enterprises which needs semiconductor products.

Provides semiconductor chips and flash memory for companies making Target Group mobile, pc, calculators , etc.

Hynix is the world's second-largest memory chipmaker and world's Positioning sixth-largest semiconductor company

SWOT Analysis

1.Strong Market Position 2. Research and development capabilities 3. Strong portfolio 4. Company has worldwide presence 5. Strong financial performance with revenue of US $ 6.8billion and Strength employee base of 17,130

1. Dependence on third party contractors 2. Competitive segment Weakness 3. Limited liquidity

1. Growing global semiconductor market Opportunity 2. Positive outlook for EMS

1. Economic slowdown in US and Eurozone Threats 2. Rapid technology changes

3.Exchange rate fluctuation

Competition

1. Analog Devices 2. Linear Technology Competitors 3.National Semiconductor



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