Description
SWOT ANALYSIS OF SINO LAND
Sino Land
Parent Company
Sino group
Category
Sales and Development of Real Estate
Sector
Real Estate
Tagline/ Slogan
“Building You a Better Hong Kong.”
USP
High quality projects
STP
It includes Property rentals, Hotel operations and Property management services, including Real estate management, cleaning, car Segment park management and security.
Target Group
Major cities and metros
Built reputation for the highest possible standards of quality and Positioning service.
SWOT Analysis
1. Proper measures for maintaining a healthy financial system and Risk management. 2. Stable dividend to the shareholders 3. Known for his foresight in the property market 4. Aggressive approach to acquiring and developing land. Strength 5. Increasing Environmental friendly features
1. Mainly focusing in Hong Kong. Weakness 2. Prices are on the higher side
1. Joint venture and Acquisition for development 2. Robust growth in the retail sector and increasing wealth in the regions Opportunity 3.Opportunities for more diverse portfolio.
1. Liquidity tightening cost of funding rising, and persistent austerity measures on property sector by Chinese government. 2. Intense competition Threats 3. Increasing stringent Environmental regulation
Competition
1. Hang Lung group 2.Citic pacific Competitors 3.Capital Land
doc_558337840.docx
SWOT ANALYSIS OF SINO LAND
Sino Land
Parent Company
Sino group
Category
Sales and Development of Real Estate
Sector
Real Estate
Tagline/ Slogan
“Building You a Better Hong Kong.”
USP
High quality projects
STP
It includes Property rentals, Hotel operations and Property management services, including Real estate management, cleaning, car Segment park management and security.
Target Group
Major cities and metros
Built reputation for the highest possible standards of quality and Positioning service.
SWOT Analysis
1. Proper measures for maintaining a healthy financial system and Risk management. 2. Stable dividend to the shareholders 3. Known for his foresight in the property market 4. Aggressive approach to acquiring and developing land. Strength 5. Increasing Environmental friendly features
1. Mainly focusing in Hong Kong. Weakness 2. Prices are on the higher side
1. Joint venture and Acquisition for development 2. Robust growth in the retail sector and increasing wealth in the regions Opportunity 3.Opportunities for more diverse portfolio.
1. Liquidity tightening cost of funding rising, and persistent austerity measures on property sector by Chinese government. 2. Intense competition Threats 3. Increasing stringent Environmental regulation
Competition
1. Hang Lung group 2.Citic pacific Competitors 3.Capital Land
doc_558337840.docx