SWOT ANALYSIS OF SAUDI ARABIAN MINING

Description
SWOT ANALYSIS OF SAUDI ARABIAN MINING

Saudi Arabian Mining

Parent Company

Saudi Arabian Mining

Category

Diversified Metals & Mining

Sector

Mining

Tagline/ Slogan

-

USP

Gold Mining

STP

Segment

Product based segmentation

Gold and base metals, the phosphate project,aluminum project, and Target Group industrial minerals segment.

Positioning

Low cost producer

SWOT Analysis

1. Groups specializing in marketing activities 2. Strategic alliances Strength 3. Extensive resources

Weakness

1. Limited presence outside Saudi Arabia

1. Diversification into related businesses Opportunity 2. Expansion outside Saudi Arabia

1. Dwindling demand of Gold Threats 2. Strong competition in International market

Competition

Syrah Resources Limited Alara Resources Limited Competitors Arabian American Development Company



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