Description
SWOT ANALYSIS OF ROYAL DSM
Royal DSM
Parent Company
Koninklijke DSM
Category
Diversified chemicals
Sector
Industrial products
Tagline/ Slogan
Bright Science, Brighter Living
USP
Custom contract manufacturing and development services
STP
Nutrition, performance materials, polymer intermediates, pharma, and Segment innovation center
Human and animal nutrition and health, personal care, pharmaceuticals Target Group and automotive
Positioning
Value adding product manufacturers
SWOT Analysis
1. High customer orientation by providing provides custom chemical manufacturing services for complex registered intermediates and active pharmaceutical ingredients 2. Well-established global presence through presence in Europe, Asia, the Americas and other part of world 3. Wide product portfolio of specialty chemicals catering to nutrition, materials and health sectors 4. Strengthened the business through various inorganic ventures 5. Nearly 23000 people employed with the company Strength 6. Portfolio includes paints, pharma, medical supplies etc
1. Extensive dependency on the developed market exposes the business to dependency risks 2. Huge market share from specific geographies also weakens the stability of the business at times of catastrophes Weakness 3. Reputation tampered by the price fixing claim against the company
1. Acquisitions can help in strengthening the brand in nutrition segment 2. Competency in photovoltaic cells manufacturing can be leveraged to meet surging demand Opportunity 3. Expanding into Russia will provide greater growth opportunity
1. Stiff competition reduces the profit margin of the products 2. Decrease trend in revenue of the organization owing to the turbulent economic condition Threats 3. REACH regulation could put pressure on the company's profitability
Competition
1. Dr. Reddy's Laboratories Limited 2. Durect Corporation 3. Glanbia plc 4. GlaxoSmithKline Plc Competitors 5. Greatbatch, Inc.
doc_557275555.docx
SWOT ANALYSIS OF ROYAL DSM
Royal DSM
Parent Company
Koninklijke DSM
Category
Diversified chemicals
Sector
Industrial products
Tagline/ Slogan
Bright Science, Brighter Living
USP
Custom contract manufacturing and development services
STP
Nutrition, performance materials, polymer intermediates, pharma, and Segment innovation center
Human and animal nutrition and health, personal care, pharmaceuticals Target Group and automotive
Positioning
Value adding product manufacturers
SWOT Analysis
1. High customer orientation by providing provides custom chemical manufacturing services for complex registered intermediates and active pharmaceutical ingredients 2. Well-established global presence through presence in Europe, Asia, the Americas and other part of world 3. Wide product portfolio of specialty chemicals catering to nutrition, materials and health sectors 4. Strengthened the business through various inorganic ventures 5. Nearly 23000 people employed with the company Strength 6. Portfolio includes paints, pharma, medical supplies etc
1. Extensive dependency on the developed market exposes the business to dependency risks 2. Huge market share from specific geographies also weakens the stability of the business at times of catastrophes Weakness 3. Reputation tampered by the price fixing claim against the company
1. Acquisitions can help in strengthening the brand in nutrition segment 2. Competency in photovoltaic cells manufacturing can be leveraged to meet surging demand Opportunity 3. Expanding into Russia will provide greater growth opportunity
1. Stiff competition reduces the profit margin of the products 2. Decrease trend in revenue of the organization owing to the turbulent economic condition Threats 3. REACH regulation could put pressure on the company's profitability
Competition
1. Dr. Reddy's Laboratories Limited 2. Durect Corporation 3. Glanbia plc 4. GlaxoSmithKline Plc Competitors 5. Greatbatch, Inc.
doc_557275555.docx