Description
SWOT ANALYSIS OF QUANTA COMPUTER

Quanta Computer

Parent Company

Quanta Computer Inc.

Category

Computer Hardware

Sector

IT and Technology

Tagline/ Slogan

-

USP

Delivering quality product at economical pricing

STP

Segment

Worldwide Computer hardware and electronic purchasers

Companies selling notebooks and other electronic like servers, Target Group Smartphone, digital TV under their brand name

Positioning

Value to the user

SWOT Analysis

1. Efficient resource utilization 2. Strong R&D department focusing on new advancement 3. Largest notebook manufacturer worldwide 4. Large number of employee strength focusing on new business opportunities for the company Strength 5. Strong relationship with leaders in Computers selling like Dell, Apple

1. Market share is limited due to presence of plenty of competitors Weakness 2. Small product line as compared to industry leaders

1. Huge Emerging market still to penetrated for net books users 2. Increasing demand of Smartphone Opportunity 3. Increasing innovation, which leads to new products design

1. Geopolitical risk for Quanta Computers 2. Decreasing demand of Net books 3. Low profit margins Threats 4. Technology becoming obsolete

5. Global Economic turndown

Competition

1. ASUSTek Computer Inc. 2. Benq Corporation 3. Celestica Inc. Competitors 4. Compal Electronics



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