Description
SWOT ANALYSIS OF PURAVANKARA PROJECTS LIMITED
Puravankara Projects Limited
Parent Company
Puravankara Group
Category
Developing residential and commercial properties
Sector
Real Estate
Tagline/ Slogan
-
USP
Uniqueness and quality
STP
Segment
Mainly southern region of India
Target Group
Corporates, high and medium income group
Positioning
Serving the needs of a discerning clientele
SWOT Analysis
1. Has been in the industry since decades hence holds a commanding position 2. It is one of the leading real estate developer in India 3. On time delivery of projects with clear titles to properties Strength 4. Excellent customer service
1.Limited global presence 2. Financial position of the company is susceptible to economic Weakness conditions which is a concern
1.Potential partnerships/acquisitions to expand operations 2.Expansion in other parts of India Opportunity 3.Shortage of houses in urban areas
1.Economic downturn 2.Fluctuating interest rates Threats 3.Chanes in property prices
Competition
Competitors
1.Era Infra Engineering Limited 2.Omaxe Limited
3.Peninsula Land Limited
doc_783018882.docx
SWOT ANALYSIS OF PURAVANKARA PROJECTS LIMITED
Puravankara Projects Limited
Parent Company
Puravankara Group
Category
Developing residential and commercial properties
Sector
Real Estate
Tagline/ Slogan
-
USP
Uniqueness and quality
STP
Segment
Mainly southern region of India
Target Group
Corporates, high and medium income group
Positioning
Serving the needs of a discerning clientele
SWOT Analysis
1. Has been in the industry since decades hence holds a commanding position 2. It is one of the leading real estate developer in India 3. On time delivery of projects with clear titles to properties Strength 4. Excellent customer service
1.Limited global presence 2. Financial position of the company is susceptible to economic Weakness conditions which is a concern
1.Potential partnerships/acquisitions to expand operations 2.Expansion in other parts of India Opportunity 3.Shortage of houses in urban areas
1.Economic downturn 2.Fluctuating interest rates Threats 3.Chanes in property prices
Competition
Competitors
1.Era Infra Engineering Limited 2.Omaxe Limited
3.Peninsula Land Limited
doc_783018882.docx