Description
SWOT ANALYSIS OF OBEROI REALTY LIMITED
Oberoi Realty Ltd
Parent Company
Oberoi Realty Ltd
Develops and sells residential projects; and develops and leases office Category space, as well as retail, hospitality, and social infrastructure projects.
Sector
Real Estate
Tagline/ Slogan
Developing destinations
USP
Quality and luxury property
STP
Segment
People in the metro city who looks for luxury and high end property
Target Group
Higher income group ,Middle income groups and Corporate offices
Contemporary architecture, Strong project Execution and quality Positioning Construction
SWOT Analysis
1. Strong presence in Mumbai 2. Established brand and reputation 3. Strong base of client in commercial 4. Financial stability of tenants Strength 5. Strong workforce
1. Volatility in prices of, or shortages of, key building materials; 2. Largely depend on third parties, Joint ventures, Contractors on Weakness whom they have limited control
1. Continuous focus on large development in Mumbai 2. Acquisition and Joint venture for sustainable development Opportunity 3. For more growth in other metro cities in India
1. Extensive regulation include various Environmental laws regulation , which may be more stringent in near future Threats 2. Constraint of fund
3. Changes to the FSI/TDR regime in Mumbai 3. Terrorist attacks which may affect the steady business development. 4. Changing and downturn in Economic condition of the country
Competition
1.HDIL 2. Godrej Proprty Competitors 3. DLF Group
doc_975486932.docx
SWOT ANALYSIS OF OBEROI REALTY LIMITED
Oberoi Realty Ltd
Parent Company
Oberoi Realty Ltd
Develops and sells residential projects; and develops and leases office Category space, as well as retail, hospitality, and social infrastructure projects.
Sector
Real Estate
Tagline/ Slogan
Developing destinations
USP
Quality and luxury property
STP
Segment
People in the metro city who looks for luxury and high end property
Target Group
Higher income group ,Middle income groups and Corporate offices
Contemporary architecture, Strong project Execution and quality Positioning Construction
SWOT Analysis
1. Strong presence in Mumbai 2. Established brand and reputation 3. Strong base of client in commercial 4. Financial stability of tenants Strength 5. Strong workforce
1. Volatility in prices of, or shortages of, key building materials; 2. Largely depend on third parties, Joint ventures, Contractors on Weakness whom they have limited control
1. Continuous focus on large development in Mumbai 2. Acquisition and Joint venture for sustainable development Opportunity 3. For more growth in other metro cities in India
1. Extensive regulation include various Environmental laws regulation , which may be more stringent in near future Threats 2. Constraint of fund
3. Changes to the FSI/TDR regime in Mumbai 3. Terrorist attacks which may affect the steady business development. 4. Changing and downturn in Economic condition of the country
Competition
1.HDIL 2. Godrej Proprty Competitors 3. DLF Group
doc_975486932.docx