Description
SWOT ANALYSIS OF NXP SEMICONDUCTORS
NXP Semiconductors
Parent Company
NXP Semiconductors
Category
Semiconductors
Sector
IT and Technology
Tagline/ Slogan
NA
USP
One of the Top 20 Semiconductor Sales Leaders Worldwide
STP
Segment
Services large enterprises
Target Group
Serves both B2B and B2C customers
Positioning
provides High Performance and Standard Product solutions
SWOT Analysis
1.Strong Market Position 2.Strong Focus on R&D, spends over $550 million per year and has more than 11000 patients 2. Diversified Market presence, company operates in more than 8 countries. 3. Has a strong customer base like Apple, Bosch, Huawei, Nokia, Samsung etc. 4. Strong financial performance revenue of US $ 5 billion and employee Strength strength of 24,000.
1. Underperforming business segment Weakness 2. Competitive segment
1. Positive outlook for semiconductor business 2. New Product launces Opportunity 2. Strategic alliances
Threats
1. Economic slowdown in US and Eurozone
2. Rapid technological changes
Competition
1. Texas instruments 2. Linear technology Competitors 3.National semiconductor
doc_876357063.docx
SWOT ANALYSIS OF NXP SEMICONDUCTORS
NXP Semiconductors
Parent Company
NXP Semiconductors
Category
Semiconductors
Sector
IT and Technology
Tagline/ Slogan
NA
USP
One of the Top 20 Semiconductor Sales Leaders Worldwide
STP
Segment
Services large enterprises
Target Group
Serves both B2B and B2C customers
Positioning
provides High Performance and Standard Product solutions
SWOT Analysis
1.Strong Market Position 2.Strong Focus on R&D, spends over $550 million per year and has more than 11000 patients 2. Diversified Market presence, company operates in more than 8 countries. 3. Has a strong customer base like Apple, Bosch, Huawei, Nokia, Samsung etc. 4. Strong financial performance revenue of US $ 5 billion and employee Strength strength of 24,000.
1. Underperforming business segment Weakness 2. Competitive segment
1. Positive outlook for semiconductor business 2. New Product launces Opportunity 2. Strategic alliances
Threats
1. Economic slowdown in US and Eurozone
2. Rapid technological changes
Competition
1. Texas instruments 2. Linear technology Competitors 3.National semiconductor
doc_876357063.docx