Description
SWOT ANALYSIS OF NORTHEAST UTILITIES
Northeast Utilities
Parent Company
Northeast Utilities Systems Ltd
Category
Electric Utilities
Sector
Energy
Tagline/ Slogan
-
USP
Largest Electric Utility in New England in U.S. STP
Segment
Electric utilities and solutions for companies and corporates
Target Group
Residential, Small and Large Businesses
Positioning
Leading Power company in the U.S. SWOT Analysis
1. Serves over 3.5 million customers in the Northeast regions of the U.S. and has over 6000 employees 2. Has about 6000 MW of installed capacity – mostly thermal power 3. Features in the Fortune 500 companies list. 4. Strong financial position Strength 5. Excellent stream-lined operations and good reputation
1.On account of its political connections, it is accused of lobbying 2. Company is present in a very small part of the value chain and Weakness limited global associations
1.Can enter other States in the U.S. and to other countries Opportunity 2. Increasing its renewable energy portfolio
3. Rising demand for power in the U.S.
1. Compliances with various laws and regulations in the U.S. 2.Declining prices may lead to lower profits Threats 3.Consolidation of power in the U.S. Competition
1.Duke Energy 2.Pepco Holdings Competitors 3.Exelon
doc_482473870.docx
SWOT ANALYSIS OF NORTHEAST UTILITIES
Northeast Utilities
Parent Company
Northeast Utilities Systems Ltd
Category
Electric Utilities
Sector
Energy
Tagline/ Slogan
-
USP
Largest Electric Utility in New England in U.S. STP
Segment
Electric utilities and solutions for companies and corporates
Target Group
Residential, Small and Large Businesses
Positioning
Leading Power company in the U.S. SWOT Analysis
1. Serves over 3.5 million customers in the Northeast regions of the U.S. and has over 6000 employees 2. Has about 6000 MW of installed capacity – mostly thermal power 3. Features in the Fortune 500 companies list. 4. Strong financial position Strength 5. Excellent stream-lined operations and good reputation
1.On account of its political connections, it is accused of lobbying 2. Company is present in a very small part of the value chain and Weakness limited global associations
1.Can enter other States in the U.S. and to other countries Opportunity 2. Increasing its renewable energy portfolio
3. Rising demand for power in the U.S.
1. Compliances with various laws and regulations in the U.S. 2.Declining prices may lead to lower profits Threats 3.Consolidation of power in the U.S. Competition
1.Duke Energy 2.Pepco Holdings Competitors 3.Exelon
doc_482473870.docx