SWOT ANALYSIS OF NEYVELI LIGNITE CORPORATION LIMITED

Description
SWOT ANALYSIS OF NEYVELI LIGNITE CORPORATION LIMITED

Neyveli Lignite Corporation Limited

Parent Company

Neyveli Lignite Corporation Limited

Category

Electric Utilities

Sector

Energy

Tagline/ Slogan

-

USP

Unique combination of mining and power generation STP

Segment

Agencies looking to buy electricity

Target Group

State owned Electricity Boards

Positioning

The power supplier at a lower cost SWOT Analysis

1. Preferred employer having a strong and efficiant workforce 2. Efficient production process 3. Expertise in both mining and power generation 4. Over50 years of experience in the sector Strength 5. Backing of Central Government

1.Limitedinput materials sources 2.Out datedplants urgently needed investmentsfor modernization Weakness 3.Prices are determined by India's Electricity Act

1.Huge demand and supply gap 2.Large opportunity in energy consultancy service Opportunity 3.Diversify into new sources of power generations

Threats

1.Rising cost of production

2.Huge competition from growing private sector firms 3. Eco-friendlysources of power Competition

1.Adani Power Ltd. 2.BF Utilities Ltd. Competitors 3. Entegra Ltd.



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