Description
SWOT ANALYSIS OF METCASH FOOD AND GROCERY
Metcash Food and Grocery
Parent Company
Metcash
Category
Food retail
Sector
Lifestyle and Retail
Tagline/ Slogan
Champion of the Independent Retailer
Champions the interests of the independent grocery, liquor, hardware and automotive parts sectors through its core competencies of buying, merchandising, marketing, brand building, distribution USP logistics and warehousing STP
Segment
Supermarket
Target Group
Independent grocery stores
marketing and distribution specialist, supplying dry grocery and fresh Positioning foods to independent grocery stores SWOT Analysis
1. comprised of supermarket and convenience divisions supplying to approximately 3,100 independent stores across Australia including 1,300+ IGA branded stores, 700 FoodWorks stores and over 400 Lucky 7 (convenience) stores 2. The business is supported by 6 major distribution centres delivering dry, chilled, frozen, general merchandise and hair/beauty/cosmetics 3.Self owned private label brands 4. Has large economies of scale due to vast distribution network and Strength multi-store formats
Weakness
1.Highly imitable business modeland limited global presence
2.Internal issues between labour and managementis a concern
1.Vast scope of expansion outside Australia 2.Resort to marketing,advertising and promotions to promote the stores Opportunity 3.Foray into online selling format
1.Rising global competition 2.Rising Inflation Threats 3.Labour issues in Australia Competition
1.Woolworths 2.Safeway 3.Big W Competitors 4.Wesfarmers
doc_608467659.docx
SWOT ANALYSIS OF METCASH FOOD AND GROCERY
Metcash Food and Grocery
Parent Company
Metcash
Category
Food retail
Sector
Lifestyle and Retail
Tagline/ Slogan
Champion of the Independent Retailer
Champions the interests of the independent grocery, liquor, hardware and automotive parts sectors through its core competencies of buying, merchandising, marketing, brand building, distribution USP logistics and warehousing STP
Segment
Supermarket
Target Group
Independent grocery stores
marketing and distribution specialist, supplying dry grocery and fresh Positioning foods to independent grocery stores SWOT Analysis
1. comprised of supermarket and convenience divisions supplying to approximately 3,100 independent stores across Australia including 1,300+ IGA branded stores, 700 FoodWorks stores and over 400 Lucky 7 (convenience) stores 2. The business is supported by 6 major distribution centres delivering dry, chilled, frozen, general merchandise and hair/beauty/cosmetics 3.Self owned private label brands 4. Has large economies of scale due to vast distribution network and Strength multi-store formats
Weakness
1.Highly imitable business modeland limited global presence
2.Internal issues between labour and managementis a concern
1.Vast scope of expansion outside Australia 2.Resort to marketing,advertising and promotions to promote the stores Opportunity 3.Foray into online selling format
1.Rising global competition 2.Rising Inflation Threats 3.Labour issues in Australia Competition
1.Woolworths 2.Safeway 3.Big W Competitors 4.Wesfarmers
doc_608467659.docx