Description
SWOT ANALYSIS OF MEDIA TEK INCORPORATION
MediaTek Inc.
Parent Company
MediaTek ,Inc.
Category
Semiconductors
Sector
IT and Technology
Tagline/ Slogan
NA
Market leader for wireless communication technology and digital USP multimedia solutions
STP
Provides a product for companies producing high-definition TV, optical Segment storage, DVD and Blu-ray products.
Target Group
Serves both B2B and B2C customers
Positioning
Provides innovative and quality product
SWOT Analysis
1.Strong business capabilities 2. Diversified Market presence, company operates in more than 10 countries. 3. Has employee strength is more than 4,275 worldwide and revenue of Strength US $ 3.625 billion.
Weakness
1. Few Legal proceedings
1. Positive outlook for semiconductor/ electronic market Opportunity 2. Increasing demand for 3G and 4G
1. Rapid technological changes Threats 2. Environmental regulations
Competition
Competitors
1. Texas instruments
2. Linear technology 3.National semiconductor
doc_915948924.docx
SWOT ANALYSIS OF MEDIA TEK INCORPORATION
MediaTek Inc.
Parent Company
MediaTek ,Inc.
Category
Semiconductors
Sector
IT and Technology
Tagline/ Slogan
NA
Market leader for wireless communication technology and digital USP multimedia solutions
STP
Provides a product for companies producing high-definition TV, optical Segment storage, DVD and Blu-ray products.
Target Group
Serves both B2B and B2C customers
Positioning
Provides innovative and quality product
SWOT Analysis
1.Strong business capabilities 2. Diversified Market presence, company operates in more than 10 countries. 3. Has employee strength is more than 4,275 worldwide and revenue of Strength US $ 3.625 billion.
Weakness
1. Few Legal proceedings
1. Positive outlook for semiconductor/ electronic market Opportunity 2. Increasing demand for 3G and 4G
1. Rapid technological changes Threats 2. Environmental regulations
Competition
Competitors
1. Texas instruments
2. Linear technology 3.National semiconductor
doc_915948924.docx