Description
SWOT ANALYSIS OF KANSAI ELECTRIC POWER
Kansai Electric Power KEPCO
Parent Company
Kansai Electric Power Company
Category
Electric Utilities
Sector
Energy
Tagline/ Slogan
-
USP
Leading Power generator in Japan STP
Electrical utilities for Industrial areas, major metro cities(Megalopolis) Segment etc
Target Group
Industries, corporates
Positioning
Leading power generator in Kansai region of Japan SWOT Analysis
1. Has a total of 160+ power plants across 3 different types – Thermal, Hydro and Nuclear – with a total capacity of 35,000+ MW and a total employee strength of over 32,000 2. Operates in Kansai region in Hyogo, Mihima region in Fukui, and parts of Mie and Gufu Prefecture 3. Has the expertise in nuclear and thermal power Strength 4. Ranked in the Core 30 in TOPIX (Japan’s top 100 companies)
1.Is suffering considerable losses which is a concern 2.Dependent on nuclear power which has proved to be a bane since the Fukushima disaster in 2010 – Had 11 reactors and now all of Weakness them are taken off the grid
1.Increasing need for power in rapidly progressing Japan since after the Fukushima disaster, many nuclear plants were either shut down or taken of the grid 2.Non-conventional sources of power like Hydro power, Wind power 3.Expansion into other countries which could be safer for nuclear Opportunity power
1.Increase in International prices of coal 2.Opposition to nuclear power 3. Past controversies may prove as a barrier for expansion into other Threats countries Competition
1.TEPCO (Tokyo Electric Power Company) 2.Tohuku Electric Power .Inc Competitors 3.Chubu Electric Power Company
doc_225653528.docx
SWOT ANALYSIS OF KANSAI ELECTRIC POWER
Kansai Electric Power KEPCO
Parent Company
Kansai Electric Power Company
Category
Electric Utilities
Sector
Energy
Tagline/ Slogan
-
USP
Leading Power generator in Japan STP
Electrical utilities for Industrial areas, major metro cities(Megalopolis) Segment etc
Target Group
Industries, corporates
Positioning
Leading power generator in Kansai region of Japan SWOT Analysis
1. Has a total of 160+ power plants across 3 different types – Thermal, Hydro and Nuclear – with a total capacity of 35,000+ MW and a total employee strength of over 32,000 2. Operates in Kansai region in Hyogo, Mihima region in Fukui, and parts of Mie and Gufu Prefecture 3. Has the expertise in nuclear and thermal power Strength 4. Ranked in the Core 30 in TOPIX (Japan’s top 100 companies)
1.Is suffering considerable losses which is a concern 2.Dependent on nuclear power which has proved to be a bane since the Fukushima disaster in 2010 – Had 11 reactors and now all of Weakness them are taken off the grid
1.Increasing need for power in rapidly progressing Japan since after the Fukushima disaster, many nuclear plants were either shut down or taken of the grid 2.Non-conventional sources of power like Hydro power, Wind power 3.Expansion into other countries which could be safer for nuclear Opportunity power
1.Increase in International prices of coal 2.Opposition to nuclear power 3. Past controversies may prove as a barrier for expansion into other Threats countries Competition
1.TEPCO (Tokyo Electric Power Company) 2.Tohuku Electric Power .Inc Competitors 3.Chubu Electric Power Company
doc_225653528.docx