Description
SWOT ANALYSIS OF JUPITER COMMUNICATION
Jupiter Communications
Parent Company
Jupiter Group
Category
Broadcasting & Cables
Sector
Media & Entertainment
Tagline/ Slogan
Les Documentaries
Distribution of major French and European theatrical films into the USP world
STP
Segment
Audience watching international films
Target Group
International French and European films watching Audience
Positioning
Theatrical and Art-based films.
SWOT Analysis
1. Video-on-demand Category available for better access 2. Huge Collections of Documentaries with exclusive rights 3. Excellent operations and strong reputation in the industry 4. Jupiter Group has a strong experienced workforce managing Strength operations systematically
1. Limited visibility in features films and modern day cinema Weakness 2. Less Presence in International Arena
1. Tie-up with local distributors and offices in other countries Opportunity 2. Expanding to other regional markets in Europe
1. Entrance of major conglomerates with high financial back-up 2. New Publishing house and Productions Houses in European Market Threats using Backward integration posing competition.
Competition
Competitors
1. Bamdad Media International
2. Studio Canal
doc_761538064.docx
SWOT ANALYSIS OF JUPITER COMMUNICATION
Jupiter Communications
Parent Company
Jupiter Group
Category
Broadcasting & Cables
Sector
Media & Entertainment
Tagline/ Slogan
Les Documentaries
Distribution of major French and European theatrical films into the USP world
STP
Segment
Audience watching international films
Target Group
International French and European films watching Audience
Positioning
Theatrical and Art-based films.
SWOT Analysis
1. Video-on-demand Category available for better access 2. Huge Collections of Documentaries with exclusive rights 3. Excellent operations and strong reputation in the industry 4. Jupiter Group has a strong experienced workforce managing Strength operations systematically
1. Limited visibility in features films and modern day cinema Weakness 2. Less Presence in International Arena
1. Tie-up with local distributors and offices in other countries Opportunity 2. Expanding to other regional markets in Europe
1. Entrance of major conglomerates with high financial back-up 2. New Publishing house and Productions Houses in European Market Threats using Backward integration posing competition.
Competition
Competitors
1. Bamdad Media International
2. Studio Canal
doc_761538064.docx