Description
SWOT ANALYSIS OF JOY GLOBAL
Joy Global
Parent Company
Joy Global Inc., U.S.
Category
Heavy Equipment
Sector
Heavy Equipment and Engineering
Tagline/ Slogan
Creating one seamless across the globe
A process focused culture is driving productivity and driving customer USP satisfaction
STP
People and businesses who want heavy machinery used in underground Segment and surface mining
People or Business expecting continued development for mission critical Target Group mining equipment
Global leader in design, manufacturing and support of mining Positioning equipment
SWOT Analysis
1. Wide range of products for every mining equipment need 2. Geographic diversification, Presence in many developing countries 3. Has strong and employee HR policies 4. Industrialization in developing countries and a strong demand for commodities there Strength 5. Strong financial position and market value
1. Downturn in domestic market has led to fall in revenue Weakness 2. Nationalization of mining activities in many countries
1. Growing infrastructure & energy sector in Asia 2.Rise in the mining activities in developing countries where it has a significant presence Opportunity 3. Acquiring smaller companies to strengthen its position
1. A further downfall in the economic condition in the U.S could lead to Threats working capital issues 2. Chinese and German competitors are also expanding in developed
markets
Competition
1. Caterpillar Inc. 2. Terex International Competitors 3. BUCY International
doc_782159769.docx
SWOT ANALYSIS OF JOY GLOBAL
Joy Global
Parent Company
Joy Global Inc., U.S.
Category
Heavy Equipment
Sector
Heavy Equipment and Engineering
Tagline/ Slogan
Creating one seamless across the globe
A process focused culture is driving productivity and driving customer USP satisfaction
STP
People and businesses who want heavy machinery used in underground Segment and surface mining
People or Business expecting continued development for mission critical Target Group mining equipment
Global leader in design, manufacturing and support of mining Positioning equipment
SWOT Analysis
1. Wide range of products for every mining equipment need 2. Geographic diversification, Presence in many developing countries 3. Has strong and employee HR policies 4. Industrialization in developing countries and a strong demand for commodities there Strength 5. Strong financial position and market value
1. Downturn in domestic market has led to fall in revenue Weakness 2. Nationalization of mining activities in many countries
1. Growing infrastructure & energy sector in Asia 2.Rise in the mining activities in developing countries where it has a significant presence Opportunity 3. Acquiring smaller companies to strengthen its position
1. A further downfall in the economic condition in the U.S could lead to Threats working capital issues 2. Chinese and German competitors are also expanding in developed
markets
Competition
1. Caterpillar Inc. 2. Terex International Competitors 3. BUCY International
doc_782159769.docx