Description
SWOT ANALYSIS OF JOHN DEERE & COMPANY
John Deere & Company
Parent Company
John Deere
Category
Heavy Equipment
Sector
Heavy Equipment and Engineering
Tagline/ Slogan
Nothing runs like a Deere
John Deere believes in highest ethics, rigorous regulatory compliance, and the deepest desire to develop and promote fairness in public USP policies and practices
STP
For those who operate in three segments: Agriculture and turf segment, Construction and forestry segment and Equipment financial Segment services segment
For Customers expecting integrity, quality, commitment, and Target Group innovation
Deere has never outgrown, nor forgotten, its founder's original core values whichdetermine the way they work, the quality they offer, and Positioning the unsurpassed treatment you get as a customer, investor, employee
SWOT Analysis
1. Diverse product portfolio 2. An excellent Customer Relationship Management (CRM) system 3. Strong Financial Position 4. A High Asset Leverage 5. Has an employee base exceeding 55,000 6. It is a leader in agricultural equipment, construction and. And Strength forestry heavy equipment
1.Limited global brand awareness and penetration compared to a few industry leaders 2.The obligations of its IT communications and network turn out to be Weakness more compound and bigger by the day
1. Deere’s capability to quickly budge into fresh rising market Opportunity 2. Its present current policy of expansion and the supporting changes in Asia, Europe, and East have presented many fresh market places for
them to compete in 3. Collaborations and tie-ups with global companies
1.Deere will be forced to reduce its attention on further established market places, for example the U.S and will sprint the danger of down market share to very active competitors inside them 2.Labor and workforce issues Threats 3. Economy, interest rates and Government Regulations
Competition
1. Kubota Corp. Japan 2. CNH Global N.V. Competitors 3. Caterpillar Inc.
doc_701179904.docx
SWOT ANALYSIS OF JOHN DEERE & COMPANY
John Deere & Company
Parent Company
John Deere
Category
Heavy Equipment
Sector
Heavy Equipment and Engineering
Tagline/ Slogan
Nothing runs like a Deere
John Deere believes in highest ethics, rigorous regulatory compliance, and the deepest desire to develop and promote fairness in public USP policies and practices
STP
For those who operate in three segments: Agriculture and turf segment, Construction and forestry segment and Equipment financial Segment services segment
For Customers expecting integrity, quality, commitment, and Target Group innovation
Deere has never outgrown, nor forgotten, its founder's original core values whichdetermine the way they work, the quality they offer, and Positioning the unsurpassed treatment you get as a customer, investor, employee
SWOT Analysis
1. Diverse product portfolio 2. An excellent Customer Relationship Management (CRM) system 3. Strong Financial Position 4. A High Asset Leverage 5. Has an employee base exceeding 55,000 6. It is a leader in agricultural equipment, construction and. And Strength forestry heavy equipment
1.Limited global brand awareness and penetration compared to a few industry leaders 2.The obligations of its IT communications and network turn out to be Weakness more compound and bigger by the day
1. Deere’s capability to quickly budge into fresh rising market Opportunity 2. Its present current policy of expansion and the supporting changes in Asia, Europe, and East have presented many fresh market places for
them to compete in 3. Collaborations and tie-ups with global companies
1.Deere will be forced to reduce its attention on further established market places, for example the U.S and will sprint the danger of down market share to very active competitors inside them 2.Labor and workforce issues Threats 3. Economy, interest rates and Government Regulations
Competition
1. Kubota Corp. Japan 2. CNH Global N.V. Competitors 3. Caterpillar Inc.
doc_701179904.docx