Description
SWOT ANALYSIS OF ITC
SW0Tanalysis of ITC
BY-Muzaffar khan
MBA1 1ST SEM 2011
SWOT Analysis
? SWOT analysis is a strategic planning
method used to evaluate the Strengths, Weaknesses/Limitations, Opportunities, and Threats involved in a project or in a business venture.
INTERNALEXTERAL-
• strength/weakness
• opportunities/threats
ABOUT ITC
Type
Industry Founded Public (BSE: 500875) Conglomerate 1790 (as Wills & Co.)
Founder(s)
Headquarters
Henry Overton Wills
Kolkata, West Bengal, India
Key people
Yogesh Chander Deveshwar, (Chairman)
Products
FMCG, hotels, paperboards, paper & packaging and agri-business
Revenue
US$ 7 billion (2010)
Employees
Website
24,027 (2009)
www.itcportal.com
ITC’S BUSINESS MIX
• FMCG
• Cigarettes
• Foods • Lifestyle Retailing • Greeting, Gifting & Stationery • Safety Matches Agarbattis • Packaging • Paperboards & Packaging , Paperboards & Specialty Papers
CONTINUES……..
• • • • • • •
Agro – Business Agra-Exports e-Choupal Leaf Tobacco Hotels Group Companies ITC InfoTech; etc.
BRANDS
STRENGTH
• Management • Brand • ITC leveraged it traditional businesses
to develop new brands. • Diversification • Sustainability and CSR programmes.
WEAKNESS
? Unrelated diversifications ? The company is still dependant upon
its tobacco revenues ? Heavy taxation policy
OPPORTUNITIES
• • • • •
Rural market E-choupal Merger New business Franchise
THREATS
• • • • •
Increasing tax in Cigarettes Health hazard Competitors FDI in retail Strike rates
………………………….. Any question Please!
doc_867945778.pptx
SWOT ANALYSIS OF ITC
SW0Tanalysis of ITC
BY-Muzaffar khan
MBA1 1ST SEM 2011
SWOT Analysis
? SWOT analysis is a strategic planning
method used to evaluate the Strengths, Weaknesses/Limitations, Opportunities, and Threats involved in a project or in a business venture.
INTERNALEXTERAL-
• strength/weakness
• opportunities/threats
ABOUT ITC
Type
Industry Founded Public (BSE: 500875) Conglomerate 1790 (as Wills & Co.)
Founder(s)
Headquarters
Henry Overton Wills
Kolkata, West Bengal, India
Key people
Yogesh Chander Deveshwar, (Chairman)
Products
FMCG, hotels, paperboards, paper & packaging and agri-business
Revenue
US$ 7 billion (2010)
Employees
Website
24,027 (2009)
www.itcportal.com
ITC’S BUSINESS MIX
• FMCG
• Cigarettes
• Foods • Lifestyle Retailing • Greeting, Gifting & Stationery • Safety Matches Agarbattis • Packaging • Paperboards & Packaging , Paperboards & Specialty Papers
CONTINUES……..
• • • • • • •
Agro – Business Agra-Exports e-Choupal Leaf Tobacco Hotels Group Companies ITC InfoTech; etc.
BRANDS
STRENGTH
• Management • Brand • ITC leveraged it traditional businesses
to develop new brands. • Diversification • Sustainability and CSR programmes.
WEAKNESS
? Unrelated diversifications ? The company is still dependant upon
its tobacco revenues ? Heavy taxation policy
OPPORTUNITIES
• • • • •
Rural market E-choupal Merger New business Franchise
THREATS
• • • • •
Increasing tax in Cigarettes Health hazard Competitors FDI in retail Strike rates
………………………….. Any question Please!
doc_867945778.pptx