Description
SWOT ANALYSIS OF INGRAM MICRO

Ingram Micro

Parent Company

Ingram Micro Inc

Category

Consumer electronics

Sector

IT and Technology

Tagline/ Slogan

Partner Smart

USP

A very strong industry player serving over 185000 customers

STP

Segment

Electronics, telecom and information technology equipment

Target Group

Business enterprises and individuals

Positioning

American company whch provides electronics and IT equipment

SWOT Analysis

1. Strong employee base of more than 20,000 employees 2. Improving financial position - recorded revenues have shown a consistent growth 3. Improving profitability - The net profit increasing on a yearly basis showing improved operations 4. Broad portfolio of product offerings 5. Over 185,000 customers are reached with the help of over 1400 Strength suppliers

1. Overdependence on third party service companies - almost entirely depends on third-party shipping and freight forwarding companies for the delivery of its products 2. Ingram has various claims, lawsuits and pending actions against the Weakness company

1. Growth and expansion through strategic expansions - Over the past years the company has completed many strategic acquisitions 2. Growth through new distribution channel agreements and contracts with the likes of SAP, HP, IBM, Honeywell Scanning and Mobility 3. Growing software and services industry which is expected to grow Opportunity globally

1. Intense competition - The company competes for product, price, service or solution offered. It also competes with companies specialized in local markets, such as Synnex Technology International (Asia-Pacific), Digital China (China), Redington (AsiaPacific), Express Data (Australia and New Zealand), Intcomex (Latin America), Esprinet (Italy and Spain), ALSO-Actebis Holding AG (Europe) and Metra Group (Asia- Pacific) 2. Rapid technological changes may be a threat as the company does Threats not have strong R&D capabilities

Competition

1. Arrow Electronics, Inc. 2. Avnet, Inc. 3. Tech Data Corporation 4. ScanSource, Inc Competitors 5. ADI



doc_872428203.docx
 

Attachments

Back
Top