Description
SWOT ANALYSIS OF INCITEC PIVOT LIMITED

Incitec Pivot Limited

Incitec Pivot Group, formed by the merger of Incitec Fertilizers Parent Company and the Pivot Group

Category

Agro-chemicals

Sector

Industrial Products

Tagline/ Slogan

Because the land is your life.

USP

Market leader in the supply of fertilizers in Australia

STP

Customers and businesses in geographically distant nations, looking for customized and value-for-money products in order to maximize Segment productivity.

Customers using and trading fertilizers and in the business of water Target Group treatment, manufacturing processes and industrial operations.

Positioned on the top 50 ASX-listed companies as the largest supplier Positioning of fertilizers in Australia.

SWOT Analysis

1. Based out of Australia, with operations in North & South America, Asia and Africa. 2. Employee strength of more than 5,000 spanning the businesses of fertilizers, explosives and global manufacturing. 3. Strong customer relationships developed across all nations in which the company operates. 4. Focus on sustainable R&D with large-scale investment going up to $ 5 million Strength 5. Strong financial position and brand image

1. Maintenance of manufacturing facilities is delayed and not in sync with the production days. 2. Unequal distribution of investment in the three businesses leading to Weakness poor performance.

1. Strategic acquisitions of Dyno Nobel and Southern Cross Fertilizers have expanded the company’s operations and created a new market of potential customers across the globe. Opportunity 2. Long-term deals with several low-key nations such as Nauru and Zanzibar to develop phosphate mining and generate employment.

3. India and China are strong potential markets for the company’s growth and investments are already in full-swing.

1. Several international trade regulations have imposed a ban on imports to the company’s fertilizer plants. 2. Environmental bodies have threatened to file cases against the company’s manufacturing processes. 3. Government schemes to aid foreign trade have adversely affected Threats the company’s forex reserves.

Competition

1. United Phosphorus 2. Monsanto Corp. Competitors 3. Potash of Saskatchewan



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