Description
SWOT ANALYSIS OF HEALTHCARE PROPERTY INVESTORS

HCP Health Care Property Investors

Parent Company

Health Care Property Investors

Category

Acquires, develops, leases, sells and manages health care real estate

Sector

Real Estate Investment Trust

Tagline/ Slogan

-

Unique business model and highest rated balance sheet in healthcare USP REIT sector

STP

Segment

Mainly U.S real estate

Target Group

Health care

Positioning

Unique and diversified business model with steady dividends

SWOT Analysis

1. Has a history of consecutive years of dividend growth 2. Largest healthcare REIT by value 3. Distinguished from competitors due to entry in life sciences sector 4. Minimal focus on skilled nursing facilities decreases the reliance on government reimbursement 5. Diversified portfolio of healthcare properties by tenants or type of Strength asset

1. Increased government regulation affects HCP’s collection of rents from tenants 2.Declining Medicare and Medicaid reimbursement rates affect revenues Weakness 3.Operates in few locations due to which geographic risk is high

1. Aging U.S population 2.Increasing demand for medical office buildings Opportunity 3.gepgraphic expansion

1. Changing government health care legislation 2. Fluctuating interest rates Threats 3.Slowdown in healthcare industry

Competition

1.Health Care REIT 2.Ventas Competitors 3.Nationwide Health Properties



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