Description
SWOT ANALYSIS OF GALLUP CONSULTING
Gallup Consulting Parent Company Category Sector Tagline/ Slogan USP Gallup Inc. Performance management consultancy Consulting They are research based performance management consultancy. STP Segment Target Group Positioning Industries seeking professional consulting service All industries, corporates, businesses They give research oriented solutions. SWOT Analysis 1. Gallup has more than 40 offices in over 25 countries 2. They have had frameworks prepared on more than 30 years of research 3. Gallup has four divisions namely, Gallup Poll, Gallup Consulting, Gallup University, and Gallup Press Strength 4. Expertise in the field makes them strong amongst competitors 1. They have business mostly in HR area hence limited diversity 2. They have limited geographic reach as compared to their competitors. 1. They have great opportunities in developing economies. 2. They have immense opportunities if they start outsourcing business as well.
Weakness
Opportunity
Threats
1. Less brand recall and tough competition from leaders in the consulting industry. 2. The ongoing recession is a threat to the business of Gallup. Competition 1. McKinsey & company 2. Booz & Company 3. Bain & Company
Competitors
doc_605638344.docx
SWOT ANALYSIS OF GALLUP CONSULTING
Gallup Consulting Parent Company Category Sector Tagline/ Slogan USP Gallup Inc. Performance management consultancy Consulting They are research based performance management consultancy. STP Segment Target Group Positioning Industries seeking professional consulting service All industries, corporates, businesses They give research oriented solutions. SWOT Analysis 1. Gallup has more than 40 offices in over 25 countries 2. They have had frameworks prepared on more than 30 years of research 3. Gallup has four divisions namely, Gallup Poll, Gallup Consulting, Gallup University, and Gallup Press Strength 4. Expertise in the field makes them strong amongst competitors 1. They have business mostly in HR area hence limited diversity 2. They have limited geographic reach as compared to their competitors. 1. They have great opportunities in developing economies. 2. They have immense opportunities if they start outsourcing business as well.
Weakness
Opportunity
Threats
1. Less brand recall and tough competition from leaders in the consulting industry. 2. The ongoing recession is a threat to the business of Gallup. Competition 1. McKinsey & company 2. Booz & Company 3. Bain & Company
Competitors
doc_605638344.docx