Description
SWOT ANALYSIS OF GALAXY ENTERTAINMENT CORPORATION LIMITED
Galaxy Entertainment Corporation Ltd
Parent Company
JV TheChatterjee Groupand the Ruias
Category
Broadcasting& Cables
Sector
Media and Entertainment
Tagline/ Slogan
A Pantaloons India promoted company
The company is focused on providing a complete entertainment experience ranging from the mid-market segment comprising of family USP entertainment centers and Sports Bars, to high end concepts.
STP
Segment
Films, TV Serials and music/video spectators
High and medium section of - TV viewer, producer, distributor and Target Group entire Bollywood society in tier 2 and tier 3 cities
GECL is basically into the business of organized leisure and Positioning entertainment
SWOT Analysis
1.India's premier professionally managed leisure and entertainment organisation. 2. Operates South Asia's largest state of the art premium family entertainment centre 3. Best service provider in entertainment industry 4. Pantaloons Retail at present holds a significant stake in the company 5. It is amongst a few listed companies into the business of organized leisure 6. It runs a series of sports bars, restaurants, gaming centers and Strength bowling alleys
1.Financial performances have not been admirable which a cause of concern 2. Administrative and manufacturing expense is high Weakness 3. High fixed cost of assets owned
1.Family Entertainment Centers (FECs) are growing at a faster pace than growth in Media and Entertainment (M&E) industry 2. Strengthen its bond with Bollywood,covering news, views, features and programming on different Bollywoodhappenings 3. Extend operation into media industry by entering genre of television which offers high growth potential 4. Tapping the promotional budgets of various pharmaceutical companies who do not have any promotional platform Opportunity 5. Adopt latest trends and technology
1. Risk mitigation is difficult 2. Threat of new entrants and substitute products 3. Shifting consumer preference and evolving technology Threats 4. Global and indigenous competition
Competition
1.Sowbhagya Media Ltd. 2. Rap Media Ltd. Competitors 3. Jupiter Infomedia Ltd.
doc_599918701.docx
SWOT ANALYSIS OF GALAXY ENTERTAINMENT CORPORATION LIMITED
Galaxy Entertainment Corporation Ltd
Parent Company
JV TheChatterjee Groupand the Ruias
Category
Broadcasting& Cables
Sector
Media and Entertainment
Tagline/ Slogan
A Pantaloons India promoted company
The company is focused on providing a complete entertainment experience ranging from the mid-market segment comprising of family USP entertainment centers and Sports Bars, to high end concepts.
STP
Segment
Films, TV Serials and music/video spectators
High and medium section of - TV viewer, producer, distributor and Target Group entire Bollywood society in tier 2 and tier 3 cities
GECL is basically into the business of organized leisure and Positioning entertainment
SWOT Analysis
1.India's premier professionally managed leisure and entertainment organisation. 2. Operates South Asia's largest state of the art premium family entertainment centre 3. Best service provider in entertainment industry 4. Pantaloons Retail at present holds a significant stake in the company 5. It is amongst a few listed companies into the business of organized leisure 6. It runs a series of sports bars, restaurants, gaming centers and Strength bowling alleys
1.Financial performances have not been admirable which a cause of concern 2. Administrative and manufacturing expense is high Weakness 3. High fixed cost of assets owned
1.Family Entertainment Centers (FECs) are growing at a faster pace than growth in Media and Entertainment (M&E) industry 2. Strengthen its bond with Bollywood,covering news, views, features and programming on different Bollywoodhappenings 3. Extend operation into media industry by entering genre of television which offers high growth potential 4. Tapping the promotional budgets of various pharmaceutical companies who do not have any promotional platform Opportunity 5. Adopt latest trends and technology
1. Risk mitigation is difficult 2. Threat of new entrants and substitute products 3. Shifting consumer preference and evolving technology Threats 4. Global and indigenous competition
Competition
1.Sowbhagya Media Ltd. 2. Rap Media Ltd. Competitors 3. Jupiter Infomedia Ltd.
doc_599918701.docx