Description
SWOT ANALYSIS OF FUJITSU

Fujitsu

Parent Company

Fujitsu Ltd.

Category

Computer Hardware

Sector

IT and Technology

Tagline/ Slogan

The possibilities are infinite

USP

Excellent technology solutions and serviceability to clients

STP

Segment

Worldwide IT support users

Companies requiring technology solutions, Ubiquitous product Target Group solutions and device solutions

Creating new value and promoting development of technology for Positioning future generation

SWOT Analysis

1. Fujitsu is the one is the world's largest IT services provider and top in Japan 2. Fujitsu is among the world's top five providers of servers 3. Fujitsu Group holds about 100,000+ patents worldwide 4. Leading Industry For Eco-Friendly Environment Strength 5. Long term relationship with Customers

1. Seen as lesser brand than compared to global leaders in electronics product sale Weakness 2. Market share is limited due to intense competition

1. Emerging Market Growth gives Fujitsu Expansion Potential 2. Merger with Toshiba Mobile phones 3. Microsoft and Fujitsu expanded partnership Opportunity 4. Global demand to business solution through IT services

Threats

1. Geopolitical risk for Fujitsu 2. Large Global Competitors

3. Wars in middle East 4. Tsunami conditions in Japan 5. Fluctuation of currency Yen 6. Global Economic turndown

Competition

1. Hewlett-Packard 2. Dell 3. Sharp Corporation Competitors 4. Rambus



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