Description
SWOT ANALYSIS OF FRESENIOUS
Fresenius
Parent Company
Fresenius SE& Co
Category
Health care
Sector
Medical equipment and supplies
Tagline/ Slogan
Forward thinking healthcare
USP
Creating a future worth living. For people. Worldwide. Every Day
STP
Segment
Hospitals and medical care
Kidney Dialysis, infusion pumps, drugs for Inpatient and Outpatient Target Group medical care
Patients with kidney disease can now look ahead with much more Positioning confidence
SWOT Analysis
1. Strong history of service and innovation 2. Market leader in its segment 3. Vertically integrated 4. Dominant industry leader due to its personnel, experience and financial strengths 5. Good relationships with hospitals adds brand value Strength 6. Presence in over 100 countries
1.Need for more production and manufacturing power compared to global giants Weakness 2. Performance also dependent on prevailing exchange rates
1.Opportunities for mergers and acquisitions 2.Not affected by economic climate Opportunity 3.Pricing power
1. Need for continuous innovation 2.Government regulations and political risks Threats 3.Recent failed attempts at acquisitions
Competition
1.Baxter International 2. DaVita HealthCare Partners Inc. Competitors 3.Dialysis Clinic Inc
doc_825283889.docx
SWOT ANALYSIS OF FRESENIOUS
Fresenius
Parent Company
Fresenius SE& Co
Category
Health care
Sector
Medical equipment and supplies
Tagline/ Slogan
Forward thinking healthcare
USP
Creating a future worth living. For people. Worldwide. Every Day
STP
Segment
Hospitals and medical care
Kidney Dialysis, infusion pumps, drugs for Inpatient and Outpatient Target Group medical care
Patients with kidney disease can now look ahead with much more Positioning confidence
SWOT Analysis
1. Strong history of service and innovation 2. Market leader in its segment 3. Vertically integrated 4. Dominant industry leader due to its personnel, experience and financial strengths 5. Good relationships with hospitals adds brand value Strength 6. Presence in over 100 countries
1.Need for more production and manufacturing power compared to global giants Weakness 2. Performance also dependent on prevailing exchange rates
1.Opportunities for mergers and acquisitions 2.Not affected by economic climate Opportunity 3.Pricing power
1. Need for continuous innovation 2.Government regulations and political risks Threats 3.Recent failed attempts at acquisitions
Competition
1.Baxter International 2. DaVita HealthCare Partners Inc. Competitors 3.Dialysis Clinic Inc
doc_825283889.docx