Description
SWOT ANALYSIS OF FOREST LABORATORIES

Forest laboratories

Parent Company

Forest laboratories

Category

Pharmaceuticals

Sector

Healthcare

Tagline/ Slogan

Guided by principles, powered by people

USP

It is ranked third in top companies to sell for survey

STP

Segment

Central nervous system & cardiovascular diseases

Healthcare professionals offering solutions is CNS & cardiovascular Target Group diseases

Forest identifies, develops and delivers pharmaceutical products that Positioning make difference in people’s lives.

SWOT Analysis

1. They have many blockbuster drugs such as Lexpro, Namenda, Bystolic. 2. Approval of Daliresp which is novel, first of ts kind drug in chronic Obstructive Pulmonary disease 3. They have 5600 well trained employees 4. Strong product pipeline Strength 5. Strong brand name in the pharmaceutical industry

1. Strong competition form other brands means the growth scope is limited Weakness 2. It receives majority of its revenue from only four drugs

1. Increasing awareness about healthcare 2. Increasing awareness about medical insurance Opportunity 3. Increasing global ageing population

1. Forest operates in anti depressant market which has become Threats crowded with many products and has shown signs of slowdown

2. More stringent drug development guidelines 3. Economic slowdown

Competition

1. Teva pharmaceuticals 2. Pfizer 3. Eli Lilly Competitors 4. AstraZeneca



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