Description
SWOT ANALYSIS OF FASTENAL
Fastenal
Parent Company
Fastenal Co
Category
Home Improvement
Sector
Lifestyle and Retail
Tagline/ Slogan
Growth through customer service
USP
Industrial and construction supplies STP
Segment
Industries within area of operations
Target Group
Industry interested in construction supplies
Positioning
Industrial supply company SWOT Analysis
1. Offers services like inventory management, small fastener manufacture, and machining 2. S&P 500 Component 3. Fastenal acquired parts of Holo-Krome, a US socket head screwmaking company 4. Fastenal has been contracted by the US Government on a number of times Strength 5. Strong presence across US
1. It is only dependent on US and no global presence 2. The company paid a settlement to prevent litigation from cession Weakness of contract
1. Fastenal will be the primary sponsor in the NASCAR Sprint Cup Opportunity Series enhancing its image 2. Acquisition of smaller players
3. Rapid expansion plan for future
1.Increasing competitor activity Threats 2. Fluctuating economy affects operations and business Competition
1. Home Depot Competitors 2. Lowe's Companies
doc_763207057.docx
SWOT ANALYSIS OF FASTENAL
Fastenal
Parent Company
Fastenal Co
Category
Home Improvement
Sector
Lifestyle and Retail
Tagline/ Slogan
Growth through customer service
USP
Industrial and construction supplies STP
Segment
Industries within area of operations
Target Group
Industry interested in construction supplies
Positioning
Industrial supply company SWOT Analysis
1. Offers services like inventory management, small fastener manufacture, and machining 2. S&P 500 Component 3. Fastenal acquired parts of Holo-Krome, a US socket head screwmaking company 4. Fastenal has been contracted by the US Government on a number of times Strength 5. Strong presence across US
1. It is only dependent on US and no global presence 2. The company paid a settlement to prevent litigation from cession Weakness of contract
1. Fastenal will be the primary sponsor in the NASCAR Sprint Cup Opportunity Series enhancing its image 2. Acquisition of smaller players
3. Rapid expansion plan for future
1.Increasing competitor activity Threats 2. Fluctuating economy affects operations and business Competition
1. Home Depot Competitors 2. Lowe's Companies
doc_763207057.docx