Description
SWOT ANALYSIS OF COOPER

Cooper Industries

Parent Company

Cooper Industries

Category

Electrical Equipment

Sector

Energy and Power

Tagline/ Slogan

Productivity Through Protection

A constant focus on innovation and evolving business practices, while maintaining the highest ethical standards and meeting customer USP needs STP

Electrical and electronic fuses, Explosion-proof electrical equipment, Lighting fixtures, and Power systems products, hand tools for Segment industrial and commercial uses

Target Group

Industrial, commercial, residential and utility markets

Cooper is uniquely positioned for several long term growth trends including the global infrastructure build out, the need to improve the reliability and productivity of the Electric grid, the demand for higher Positioning energy-efficient products and the need for improved electrical safety SWOT Analysis

1. Cooper has manufacturing facilities in 23 countries as of 2011 2. Consistent top line growth 3. Strong and robust organic diversification and expansion in many areas 4. Large and diverse portfolio in electrical equipment 5. Cooper Industries is well positioned for sustained growth in the Strength years ahead

1.The demand for the goods that Cooper Industries produces is heavily based on the U.S. Housing Market and building construction in general. It should probably diversify into new geographies 2. Excessive dependence on debt 3. Bad debts and Financial difficulties with customers have increased Weakness the debtor's provisions affecting profit

1.Increasing demand for global lightening fixtures 2.Accelerating nonresidential construction market in US Opportunity 3.Growth of global market for electrical components

1.The company's revenues are based on the number of housing starts and the growth of industrial facilities. A downturn in one or the other will impact the company's performance 2.Global economy slowdown Threats 3.Intense competition Competition

1.General Electric Company Competitors 2.ABB Ltd



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