Description
SWOT ANALYSIS OF CONSOL ENERGY
CONSOL Energy
Category
Coal
Sector
Energy
Tagline/ Slogan
America's On switch; America's Energy starts here
USP
One of the US's largest coal mining companies
STP
Segment
Corporates, countries, individuals looking to fulfill energy needs
Enterprises looking for energy for production, people for petrol diesel Target Group for vehicles and domestic uses
Positioning
Providing energy to the people of America
SWOT
1.Leaderin coal production 2.R&D 3.Entry in S&P 500 Strength 4.Methane Gas Production
1.Controversies and Bribery Charges 2.Lack of customer base Weakness 3.Cost of environmental hazards
1.Cleaner technology Opportunity 2.Investment in natural gas operations
1.Lower coal prices 2.Government regulations Threats 3.Fuel Cell or Hybrid Cars in Future
Competition
1.Peabody Energy 2.Arch Coal Competitors 3.El Paso
doc_980511680.docx
SWOT ANALYSIS OF CONSOL ENERGY
CONSOL Energy
Category
Coal
Sector
Energy
Tagline/ Slogan
America's On switch; America's Energy starts here
USP
One of the US's largest coal mining companies
STP
Segment
Corporates, countries, individuals looking to fulfill energy needs
Enterprises looking for energy for production, people for petrol diesel Target Group for vehicles and domestic uses
Positioning
Providing energy to the people of America
SWOT
1.Leaderin coal production 2.R&D 3.Entry in S&P 500 Strength 4.Methane Gas Production
1.Controversies and Bribery Charges 2.Lack of customer base Weakness 3.Cost of environmental hazards
1.Cleaner technology Opportunity 2.Investment in natural gas operations
1.Lower coal prices 2.Government regulations Threats 3.Fuel Cell or Hybrid Cars in Future
Competition
1.Peabody Energy 2.Arch Coal Competitors 3.El Paso
doc_980511680.docx