Description
SWOT ANALYSIS OF CHINA CNR
China CNR
Parent Company
China CNR Corporation Limited , China
Category
Heavy Equipment
Sector
Heavy Equipment and Engineering
Tagline/ Slogan
Powerful, Energetic & Cohesive
USP
Being credible, creative, active and enterprising
STP
People and businesses who want high performance electric locomotives Segment for freight, passenger and intercity transportation
People or Business expecting flexible and economical locomotives Target Group prepared by decades of experience and expertise in manufacturing
To earn customers’ enthusiasm through continuous improvement driven by the integrity, teamwork and innovation of our people and Positioning partners.
SWOT Analysis
1. Has a huge Asset base and can leverage upon it when required 2. Has many state of the art R&D establishments in the country as its subsidiaries 3. Has a wide revenue stream coming from its various subsidiaries in various sectors 4. Strong financial position and reputation Strength 5. Has a wide presence across China and is a leading player
1. Weak aftermarket sales service in spite of being a veteran company in the industry 2. Being a State owned company does not allow much room for quick Weakness expansion
1. Growing economy and infrastructure in China 2. Increased Government spend on the rail and infra sector Opportunity 3. Global associations and tie-ups
1. Economic downturn has affected many heavy industries and can weaken CNR too Threats 2. No non-state sales due to cheap competition
Competition
1. China South Railway Competitors 2. Rolling stock industry
doc_683737873.docx
SWOT ANALYSIS OF CHINA CNR
China CNR
Parent Company
China CNR Corporation Limited , China
Category
Heavy Equipment
Sector
Heavy Equipment and Engineering
Tagline/ Slogan
Powerful, Energetic & Cohesive
USP
Being credible, creative, active and enterprising
STP
People and businesses who want high performance electric locomotives Segment for freight, passenger and intercity transportation
People or Business expecting flexible and economical locomotives Target Group prepared by decades of experience and expertise in manufacturing
To earn customers’ enthusiasm through continuous improvement driven by the integrity, teamwork and innovation of our people and Positioning partners.
SWOT Analysis
1. Has a huge Asset base and can leverage upon it when required 2. Has many state of the art R&D establishments in the country as its subsidiaries 3. Has a wide revenue stream coming from its various subsidiaries in various sectors 4. Strong financial position and reputation Strength 5. Has a wide presence across China and is a leading player
1. Weak aftermarket sales service in spite of being a veteran company in the industry 2. Being a State owned company does not allow much room for quick Weakness expansion
1. Growing economy and infrastructure in China 2. Increased Government spend on the rail and infra sector Opportunity 3. Global associations and tie-ups
1. Economic downturn has affected many heavy industries and can weaken CNR too Threats 2. No non-state sales due to cheap competition
Competition
1. China South Railway Competitors 2. Rolling stock industry
doc_683737873.docx