Description
SWOT ANALYSIS OF CHECKPOINT SOFTWARE

Check Point Software

Parent Company

Check Point Software Technology Ltd.

Category

Computer Services

Sector

IT and Technology

Tagline/ Slogan

Look to security leader to protect your business

USP

Excellent IT security solutions

STP

Segment

Worldwide firm requiring IT security solutions

Enterprises, service providers, small and medium-sized businesses, and Target Group consumers

Delivering market-leading internal and endpoint security solutions to Positioning help customers defeat network threats

SWOT Analysis

1. Large number of acquisitions have strengthened the brand 2. Excellent working environment 3. Expertise in business and IT security solutions 4. Strong R&D to develop new security solution Strength 5. Leaders in the market

1. Extremely competitive environment means limited market share Weakness 2. Concentrated to only security solutions

1. Strategic acquisitions to ensure expansion 2. Increasing demand of IT security systems in network and databases etc. 3. Huge untapped global market, uneducated people about network Opportunity security needs

1. Political risks and govt policies Threats 2. Threat of new entrant with low price value proposition

3. Large global competitors

Competition

1. ADT Security services 2. Sentry technology Corp. Competitors 3. N.V. Nederlandsche Apparatenfabriek



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