Description
SWOT ANALYSIS OF CANTV
Cantv
Parent Company
Compania Anonima Nacional Telefonos de Venezuela
Category
Mobile Service Provider
Sector
Telecommunication
Tagline/ Slogan
"Mueve la Fibra Nacional" - "National Fiber Move"
USP
One of the first telephone service enterprises in Venezuela
STP
It provides services in following segments to Enterprises and Individuals
Segment
? ? ? ?
telecommunications and information technology services wireless communications internet access television service over
Target Group
Enterprise and Individuals
Positioning
Venenzuela’s first and largest telecom provider
SWOT Analysis
1. Wide Range of Services helping to serve all types of customers 2. Center for Communication helping to improve services 3. Incremental operating income helping to give good returns Strength 4. Strong position in Market – Venezuela
Weakness
1. Lack of Autonomy causing strategic stranglehold
1. New Plans and VAS helping to increase RPU 2. Modified Yellow Page Portal attracting more customers Opportunity 3. MTT Network helping to serve a wider customer base
1. Intense Competition causing pricing pressures 2. Telecommunication Threats in terms of rapidly changing technology Threats 3. Decline in Telecommunication Sector – Venezuela
Competition
1. Telefónica Competitors 2. Telvenco
doc_936894865.docx
SWOT ANALYSIS OF CANTV
Cantv
Parent Company
Compania Anonima Nacional Telefonos de Venezuela
Category
Mobile Service Provider
Sector
Telecommunication
Tagline/ Slogan
"Mueve la Fibra Nacional" - "National Fiber Move"
USP
One of the first telephone service enterprises in Venezuela
STP
It provides services in following segments to Enterprises and Individuals
Segment
? ? ? ?
telecommunications and information technology services wireless communications internet access television service over
Target Group
Enterprise and Individuals
Positioning
Venenzuela’s first and largest telecom provider
SWOT Analysis
1. Wide Range of Services helping to serve all types of customers 2. Center for Communication helping to improve services 3. Incremental operating income helping to give good returns Strength 4. Strong position in Market – Venezuela
Weakness
1. Lack of Autonomy causing strategic stranglehold
1. New Plans and VAS helping to increase RPU 2. Modified Yellow Page Portal attracting more customers Opportunity 3. MTT Network helping to serve a wider customer base
1. Intense Competition causing pricing pressures 2. Telecommunication Threats in terms of rapidly changing technology Threats 3. Decline in Telecommunication Sector – Venezuela
Competition
1. Telefónica Competitors 2. Telvenco
doc_936894865.docx