Description
SWOT ANALYSIS OF BOSTON CUNSULTING GROUP
Boston Consulting Group BCG Parent Company Category Sector Tagline/ Slogan The Boston Consulting Group, Inc. Consulting General Strategy The world’s leading advisor on business strategy Established well-renowned and accepted concepts like BCG matrix STP Segment Target Group Positioning Knowledge and management consulting Clients are all types of urban businesses Delivers academic solutions based on conceptual framework and SWOT Analysis 1. More focus on strategy and operations projects 2. 1st company to be awarded as the ‘Best place to work for’ 3. Pool talent consists of the best brains in the industry 4. Popular company and brand visibility amongst competitors Strength 5. Present in over 42 countries with nearly 80 offices and has over 5,500 consultants 1. They have unable to penetrate into some of the international markets Weakness 2. Tough competition means market share is limited 1. Getting into more diverse areas of business and evolving new concept there rather than sticking into only strategy
USP
Opportunity
2. Their Green initiatives can create a new opportunity of consultation for them 1. Stiff competition from existing industry players 2. Fluctuations in currencies affects international projects Threats 3. Companies setting up their own knowledge centres Competition 1. McKinsey 2. Booz & Company 3. Bain & Company
Competitors
doc_178004095.docx
SWOT ANALYSIS OF BOSTON CUNSULTING GROUP
Boston Consulting Group BCG Parent Company Category Sector Tagline/ Slogan The Boston Consulting Group, Inc. Consulting General Strategy The world’s leading advisor on business strategy Established well-renowned and accepted concepts like BCG matrix STP Segment Target Group Positioning Knowledge and management consulting Clients are all types of urban businesses Delivers academic solutions based on conceptual framework and SWOT Analysis 1. More focus on strategy and operations projects 2. 1st company to be awarded as the ‘Best place to work for’ 3. Pool talent consists of the best brains in the industry 4. Popular company and brand visibility amongst competitors Strength 5. Present in over 42 countries with nearly 80 offices and has over 5,500 consultants 1. They have unable to penetrate into some of the international markets Weakness 2. Tough competition means market share is limited 1. Getting into more diverse areas of business and evolving new concept there rather than sticking into only strategy
USP
Opportunity
2. Their Green initiatives can create a new opportunity of consultation for them 1. Stiff competition from existing industry players 2. Fluctuations in currencies affects international projects Threats 3. Companies setting up their own knowledge centres Competition 1. McKinsey 2. Booz & Company 3. Bain & Company
Competitors
doc_178004095.docx