Description
SWOT ANALYSIS OF BAKER HUGHES
Baker Hughes
Category
Oil & Gas
Sector
Energy
Best in Class; Core Values of Integrity, Tagline/ Slogan Teamwork, Performance & Learning
USP
World's third largest oilfield services company
STP
Corporates, countries, individuals looking to fulfill Segment energy needs
Enterprises looking for energy for production, people for petrol diesel for vehicles and domestic Target Group uses
Positioning
One of the biggest oil field service companies
SWOT
1.Research and Development 2.High product range 3.Stability Strength 4.Global Brand
1.Cost of environmental hazards 2.Declining Oil Reserves Weakness 3.Costs
1.Increasing fuel/oil prices 2.Increasing natural gas market Opportunity 3.More oil well discoveries 4.Infrastructure growth means more automobiles
and construction equipment which require more fuel.
1.Government regulations 2.High Competition Threats 3.Economic instability
Competition
1.Schlumberger Limited Competitors 2.Halliburton
doc_791717424.docx
SWOT ANALYSIS OF BAKER HUGHES
Baker Hughes
Category
Oil & Gas
Sector
Energy
Best in Class; Core Values of Integrity, Tagline/ Slogan Teamwork, Performance & Learning
USP
World's third largest oilfield services company
STP
Corporates, countries, individuals looking to fulfill Segment energy needs
Enterprises looking for energy for production, people for petrol diesel for vehicles and domestic Target Group uses
Positioning
One of the biggest oil field service companies
SWOT
1.Research and Development 2.High product range 3.Stability Strength 4.Global Brand
1.Cost of environmental hazards 2.Declining Oil Reserves Weakness 3.Costs
1.Increasing fuel/oil prices 2.Increasing natural gas market Opportunity 3.More oil well discoveries 4.Infrastructure growth means more automobiles
and construction equipment which require more fuel.
1.Government regulations 2.High Competition Threats 3.Economic instability
Competition
1.Schlumberger Limited Competitors 2.Halliburton
doc_791717424.docx