Description
SWOT ANALYSIS OF AMPHENOL

Amphenol

Parent Company

Amphenol Corporation

Category

Electronics

Sector

IT and Technology

Tagline/ Slogan

Connecting people and technology

USP

Expertise in its fields

STP

Segment

Specialty cables, high-optic fibres, electronic components

Target Group

Electronics industry, defence sector, telecommunications

Positioning

A company that delivers high performance

SWOT Analysis

1. Presence in diverse markets and strong product portfolio 2. The company has close to 40,000 employees and a strong geographical presence 3. Relatively higher profit margins and better financial performance as compared to competitors - The company’s free cash flow grew at a consistent rate 4. Manufacturing capabilities present across wide geographical areas – Strength in Asia, Europe, North America

1. Overdependence on communications industry – although it has a wide and diverse product portfolio, majority of its revenues came from sales to the communications sector 2. It does mostly rebuilding and constructing of spare parts in the Weakness industries in which it is present – not a final goods producer

1. Growing smartphones and tablets market 2. Leading provider of circuits that are used in majority of the world’s phones 3. North American coaxial cable market of which the company is a part, Opportunity is expected to grow

1. Changes in defence expenditure may alter company’s profitability as Threats it is heavily dependent on governments’ spends on defence 2. Operations in over 70 countries makes the company vulnerable to

global fluctuations and slowdowns 3. Amphenol faces intense competition especially in relation to delivery time of products

Competition

1. CommScope, Inc. 2. Methode Electronics, Inc. 3. Molex Incorporated 4. TE Connectivity Ltd. Competitors 5. Hubbell Incorporated



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