Description
SWOT ANALYSIS OF AMERICAN MOVIL
American Movil
Parent Company
America Movil S.A.B. DE C.V. & Telmex
Category
Mobile Service Provider
Sector
Telecommunication
Tagline/ Slogan
Leading Wireless Service Provider
USP
Company with largest Infrastructure
STP
Mobile & Landline, Broadband, Digital Television, IT & Network Segment Services
Target Group
Users of the above, including business units
Positioning
High Speed Access, and Knowledge of the region
SWOT Analysis
1. Market Presence and strong marketing 2. Expanding liquidity position and Strong Financials 3. Robust Research & Development 4. Operations in 18 countries in the Americas; More than 240 million mobile customers; More than 29 million fixed lines; 15 million fixed broadband accesses Strength 5. Has over 145,000 employees globally
1.Concentrated presence in Americas only Weakness 2.Extremely strong competition in the telecom sector
1.Growth of broadband, Pay TV and 3G 2.Latin American Mobile market Opportunity 3.Growth in Telecommunication Services
1.Fluctuations in foreign exchange rates 2.Competitive pressure Threats 3.Rapid Technological changes
Competition
1.Telefonica Competitors 2.Vodafone
doc_890540831.docx
SWOT ANALYSIS OF AMERICAN MOVIL
American Movil
Parent Company
America Movil S.A.B. DE C.V. & Telmex
Category
Mobile Service Provider
Sector
Telecommunication
Tagline/ Slogan
Leading Wireless Service Provider
USP
Company with largest Infrastructure
STP
Mobile & Landline, Broadband, Digital Television, IT & Network Segment Services
Target Group
Users of the above, including business units
Positioning
High Speed Access, and Knowledge of the region
SWOT Analysis
1. Market Presence and strong marketing 2. Expanding liquidity position and Strong Financials 3. Robust Research & Development 4. Operations in 18 countries in the Americas; More than 240 million mobile customers; More than 29 million fixed lines; 15 million fixed broadband accesses Strength 5. Has over 145,000 employees globally
1.Concentrated presence in Americas only Weakness 2.Extremely strong competition in the telecom sector
1.Growth of broadband, Pay TV and 3G 2.Latin American Mobile market Opportunity 3.Growth in Telecommunication Services
1.Fluctuations in foreign exchange rates 2.Competitive pressure Threats 3.Rapid Technological changes
Competition
1.Telefonica Competitors 2.Vodafone
doc_890540831.docx