Description
SWOT ANALYSIS OF ALLIANZ SE
Allianz SE
Parent Company
Allianz Company
Category
Life and Health insurance
Sector
Financial Institutions
Tagline/ Slogan
Inspiring confidence around the world since 1890
Allianz in France is a major player in property & casualty, life and USP credit insurance as well as asset management and assistance services
STP
Segment
Enterprise and Individuals who are seeking financial help and advice
Target Group
Large enteprises and rich individual investors
A trust worth financial institution which has been in this industry Positioning since a long time
SWOT Analysis
1.Strong brand name and good financial position 2.Life and credit insurance service market leader 3.Asset management operations are well sorted out Strength 4.Has over 150,000 employees
1. Heavily dependent on automobile market 2.Stiff competition with other major players Weakness 3.Controversies during the world war 2
1.Expansion in other countries 2.Diversifying portfolios for customers 3.Retirement benefits on the boom Opportunity 4.Innovative schemes
1.Changing govt regulations and financial crisis like recessions 2.Natural disasters Threats 3.Increase in fraud cases
Competition
1.AIG 2.AON 3.Allstate 4.AXA Group 5. Delphi Financial Group 6.MetLife Competitors 7.New York Life Insurance
doc_997870129.docx
SWOT ANALYSIS OF ALLIANZ SE
Allianz SE
Parent Company
Allianz Company
Category
Life and Health insurance
Sector
Financial Institutions
Tagline/ Slogan
Inspiring confidence around the world since 1890
Allianz in France is a major player in property & casualty, life and USP credit insurance as well as asset management and assistance services
STP
Segment
Enterprise and Individuals who are seeking financial help and advice
Target Group
Large enteprises and rich individual investors
A trust worth financial institution which has been in this industry Positioning since a long time
SWOT Analysis
1.Strong brand name and good financial position 2.Life and credit insurance service market leader 3.Asset management operations are well sorted out Strength 4.Has over 150,000 employees
1. Heavily dependent on automobile market 2.Stiff competition with other major players Weakness 3.Controversies during the world war 2
1.Expansion in other countries 2.Diversifying portfolios for customers 3.Retirement benefits on the boom Opportunity 4.Innovative schemes
1.Changing govt regulations and financial crisis like recessions 2.Natural disasters Threats 3.Increase in fraud cases
Competition
1.AIG 2.AON 3.Allstate 4.AXA Group 5. Delphi Financial Group 6.MetLife Competitors 7.New York Life Insurance
doc_997870129.docx