Description
SWOT ANALYSIS OF AICATEL-LUCENT

Alcatel-Lucent

Parent Company

Alcatel-Lucent

Category

Telecommunication Equipment

Sector

Industrial Products

Tagline/ Slogan

Because the world is always on; At the speed of ideas

USP

The creator of high value-added communications solutions

STP

Mobile telephony companies, carriers, service providers and Segment enterprises

Telecom Companies, IT firms, Construction companies, Internet service Target Group providers

A provider of end-to-end communications solutions, enabling carriers, Positioning service providers and enterprises to deliver content to any type of user

SWOT Analysis

1. Line with evolution of the telecommunications market 2. Fixed communications and Broadband 3. Diversified into many segments 4. Flexible and responsive organization 5. Presence in the most dynamic markets Strength 6. Strong R&D department

1. Additional sources required to finance business Weakness 2. Low margins in many segments and limited global presence

1. New emerging markets Opportunity 2. Population growth and urbanization is increasing the demand

1. Weakening dollar Threats 2. Weakness in the telecommunications market

3. Rapid changes in technology 4. Limited number of large customers 5. Limited protection of intellectual property rights 6. Weakness its thinness in America and on the Net

Competition

1.Siemens 2.Nokia Competitors 3.Motorola



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