Description
SWOT ANALYSIS OF AGRICULTURAL BANK OF CHINA
Agricultural Bank of China Parent Company Category Sector Tagline/ Slogan Agricultural Bank of China Banking Banking and Financial Services Helping you grow; Customers always placed first The bank that has a Comprehensive business portfolio, extensive distribution network and advanced IT platform. STP For the people who are looking to invest and take credit from banks Families,Corporate, Small entrepreneurs Committed to catering to the needs of Sannong and capitalizing on the synergy between the urban areas and the county areas. SWOT Analysis 1. Strong Deposit Base Providing Stable and Low-cost Funding. 2. Extensive Nationwide Branch Outlet Network (24,000+ domestic branch outlets) Complemented by a Multi-channel Electronic Banking System. 3. Capital Adequacy Ratio 4. Fast growing fee and commission based business. 5. Ranked amongst top 10 in The Banker’s “Top 1000 World Banks” list 6. Has over 440,000 employees serving over 3 million corporate clients and 320 million retail customers 1. The state-owned charters make them less flexible in decision making.
USP
Segment Target Group
Positioning
Strength
Weakness
2. Dependence on China and limited global penetration 1.Large and Diversified Customer base providing significant growth potential. 2.Well-positioned to Capitalize on China's Future Growth in Both Urban Areas and County Areas. 3. Strategic business diversification. Opportunity 4. Can get into strategic Alliance to operate in India and other developing nations. 1.Global economic condition 2.Uncertain Chinese banking sector outlook 3.Foreign banks increasing their footprint in China Threats 4. Increase in the no. of NPAs further can be hazardous Competition 1. Bank of China. 2. China Construction Bank. 3.Industrial and Commercial Bank of China.
Competitors
doc_360913863.docx
SWOT ANALYSIS OF AGRICULTURAL BANK OF CHINA
Agricultural Bank of China Parent Company Category Sector Tagline/ Slogan Agricultural Bank of China Banking Banking and Financial Services Helping you grow; Customers always placed first The bank that has a Comprehensive business portfolio, extensive distribution network and advanced IT platform. STP For the people who are looking to invest and take credit from banks Families,Corporate, Small entrepreneurs Committed to catering to the needs of Sannong and capitalizing on the synergy between the urban areas and the county areas. SWOT Analysis 1. Strong Deposit Base Providing Stable and Low-cost Funding. 2. Extensive Nationwide Branch Outlet Network (24,000+ domestic branch outlets) Complemented by a Multi-channel Electronic Banking System. 3. Capital Adequacy Ratio 4. Fast growing fee and commission based business. 5. Ranked amongst top 10 in The Banker’s “Top 1000 World Banks” list 6. Has over 440,000 employees serving over 3 million corporate clients and 320 million retail customers 1. The state-owned charters make them less flexible in decision making.
USP
Segment Target Group
Positioning
Strength
Weakness
2. Dependence on China and limited global penetration 1.Large and Diversified Customer base providing significant growth potential. 2.Well-positioned to Capitalize on China's Future Growth in Both Urban Areas and County Areas. 3. Strategic business diversification. Opportunity 4. Can get into strategic Alliance to operate in India and other developing nations. 1.Global economic condition 2.Uncertain Chinese banking sector outlook 3.Foreign banks increasing their footprint in China Threats 4. Increase in the no. of NPAs further can be hazardous Competition 1. Bank of China. 2. China Construction Bank. 3.Industrial and Commercial Bank of China.
Competitors
doc_360913863.docx