Swaraj Mazda
Swaraj Mazda limited, formerly known as Swaraj Vehicles Ltd., was promoted in 1983, by Punjab Tractors Limited in technical collaboration with Mazda Motor Corporation, Japan and Sumitomo Corporation, Japan.
The Company is in the manufacture of Light Commercial Vehicles like Trucks, Buses, Ambulance, Police Personnel Carriers, Water Tankers and Special Vehicles. It exports to countries like Nepal, Zambia, Bangladesh, Kenya, Tanzania, Ghana, Ivory Coast, Rwanda, Seychelles Syria and Jordan.
It’s factory is located at village Asron, Dist. Hosiarpur, Punjab and has a dealer network of about 128 dealers spread throughout the country. Swaraj Engines and Punjab Scooters are its associate companies.
The Company has laid emphasis on Research & Development and thus made the range of Company’s product variants, the widest amongst all new LCV manufacturers and has made it lead the indigenisation of hi-tech components.
The company has made improvement in product-mix and made wider market segment coverage. It has achieved progress towards compliance of Bharat State-ll emission norms, for implementation in the National Capital Region and other 3 Metros
.
SML has products like Super, Prestige and Sartaj in the 6-9 ton category and the Cosmo in the 5 ton category providing cost effective transport solutions in terms of larger wheelbase, powerful engine and higher payload, which is gaining increased acceptance in the market.
In the passenger segment, the differentiation is in terms of end use rather than the gross vehicle weight.
SML products caters to intra-city transport for short haulage, covering services like ambulance, post office delivery vans, school buses etc.
The Company has introduced the CNG bus in the National Capital Region and also the new `Sartaj` model in the 5-ton range.
The happier component of this growth has been the improvement in product-mix as also the wider market segment covered.
SML has stayed ahead of competition with respect to cost efficiency and product customisation. Against odd industry condition and performance, Swaraj Mazda has been able to achieve a sale of 1,302 vehicles, an improvement of 33% over previous fiscal.
Swaraj Mazda sale volumes cross the 5000 level mark for the first timeand has made a sales-growth of 27% over previous year as a result the Company`s Profit has increased.
Against odd industry condition and performance, Swaraj Mazda has been able to achieved a sale of 1,302 vehicles an improvement of 33% over previous fiscal.
The Company introduces the CNG bus in the National Capital Region and also the new `Sartaj` model in the 5 ton range.
The happier component of this growth has been the improvement in product-mix as also the wider market segment covered.
SML is planning to grow by making structural changes in the industry, meeting the regulatory requirements, privatizing the passenger segment and replacing demand.
SML`s is also strategizing to building market share through cost competitive pricing backed by its engineering capability to provide customized product offerings for niche applications like defense and other service sectors.
It is also in the process of strengthening its dealer network by activating more dealers so as to increase its presence in the western parts of the country.
Models of Swaraj Mazda
4 WD BT
Swaraj Mazda premium
Swaraj Mazda fire fighter
Swaraj Mazda prestige
Trunks
Swaraj Mazda Dual cab
Swaraj Mazda limited, formerly known as Swaraj Vehicles Ltd., was promoted in 1983, by Punjab Tractors Limited in technical collaboration with Mazda Motor Corporation, Japan and Sumitomo Corporation, Japan.
The Company is in the manufacture of Light Commercial Vehicles like Trucks, Buses, Ambulance, Police Personnel Carriers, Water Tankers and Special Vehicles. It exports to countries like Nepal, Zambia, Bangladesh, Kenya, Tanzania, Ghana, Ivory Coast, Rwanda, Seychelles Syria and Jordan.
It’s factory is located at village Asron, Dist. Hosiarpur, Punjab and has a dealer network of about 128 dealers spread throughout the country. Swaraj Engines and Punjab Scooters are its associate companies.
The Company has laid emphasis on Research & Development and thus made the range of Company’s product variants, the widest amongst all new LCV manufacturers and has made it lead the indigenisation of hi-tech components.
The company has made improvement in product-mix and made wider market segment coverage. It has achieved progress towards compliance of Bharat State-ll emission norms, for implementation in the National Capital Region and other 3 Metros
.
SML has products like Super, Prestige and Sartaj in the 6-9 ton category and the Cosmo in the 5 ton category providing cost effective transport solutions in terms of larger wheelbase, powerful engine and higher payload, which is gaining increased acceptance in the market.
In the passenger segment, the differentiation is in terms of end use rather than the gross vehicle weight.
SML products caters to intra-city transport for short haulage, covering services like ambulance, post office delivery vans, school buses etc.
The Company has introduced the CNG bus in the National Capital Region and also the new `Sartaj` model in the 5-ton range.
The happier component of this growth has been the improvement in product-mix as also the wider market segment covered.
SML has stayed ahead of competition with respect to cost efficiency and product customisation. Against odd industry condition and performance, Swaraj Mazda has been able to achieve a sale of 1,302 vehicles, an improvement of 33% over previous fiscal.
Swaraj Mazda sale volumes cross the 5000 level mark for the first timeand has made a sales-growth of 27% over previous year as a result the Company`s Profit has increased.
Against odd industry condition and performance, Swaraj Mazda has been able to achieved a sale of 1,302 vehicles an improvement of 33% over previous fiscal.
The Company introduces the CNG bus in the National Capital Region and also the new `Sartaj` model in the 5 ton range.
The happier component of this growth has been the improvement in product-mix as also the wider market segment covered.
SML is planning to grow by making structural changes in the industry, meeting the regulatory requirements, privatizing the passenger segment and replacing demand.
SML`s is also strategizing to building market share through cost competitive pricing backed by its engineering capability to provide customized product offerings for niche applications like defense and other service sectors.
It is also in the process of strengthening its dealer network by activating more dealers so as to increase its presence in the western parts of the country.
Models of Swaraj Mazda
4 WD BT
Swaraj Mazda premium
Swaraj Mazda fire fighter
Swaraj Mazda prestige
Trunks
Swaraj Mazda Dual cab