SCOPE OF RBD IN INDIA

sunandaC

Sunanda K. Chavan
RBD has had success in many parts of t he globe the model initially originated in Australia. With the increasing GDP in India and people having more disposable income in their hands the RBD modes definitely has a bright future ahead.

The world has no doubt seen India as one of the biggest player of out sourcing, this is very evident with the number of call centers that have come up in the country. India has a large pool of highly educated professionals who speak English, India has the second-largest English-speaking population in the world. Also english is the principal language for business transactions in India supported with world class facilities and infrastructure, increasingly good telecom connectivity, and the capability to handle a range of services, High availability of educated, computer literate and English speaking customer care professionals

The work force is highly reliable and can deliver world-class quality and ensure rapid delivery of service. Indian companies are also increasingly adapting to international quality and security standards, are just some of the reasons why outsourcing customer support to India is so popular.

The Indian government has given a special thrust to the industry by reducing the prices of high-speed international private leased circuits. The recent IT boom has prompted the Government of India to announce exemptions from income tax and customs for the exports of IT enabled services. The central and state governments have put emphasis to set up state-of-the art infrastructure for the projected boom for IT enabled services. Indian companies can provide inbound customer support services at competitive costs compared to the same services in other countries

Taking into consideration the scenario of increase in call centers in India and the reasons behind it, it goes without saying that the sector will only be expanding new jobs and roles to the youth. Manpower required at the call centers allow under graduates to work and start earning at an early age
According to the IMF India’s economic growth will increase by almost eight folds in the next 40 years. The future of India does seem very bright,

The reason why GDP growth has remained strong since 1991-92 is that the contribution of non-agricultural sectors has considerably increased. This has enabled the economy to withstand sharp declines in the agricultural sector and yet register good overall growth. The declining role of the agricultural sector in the Indian economy is the most noteworthy development. With the increasing contribution of the non-agricultural sectors, the Indian economy is arguably undergoing a structural shift towards the fundamentals of a developed economy.

Thus with the growing economy and the ever growing job opportunities the income level of the country would definitely climb up, leaving more people with more in hand. The RBD model would therefore have a bright chance for the bank to try and sell new or other products to its customers and also find new customers to take up various products the bank offers.
 
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