Sources of data:
Primary data: Questionnaire
Secondary data: For the secondary data I have search some sites and some journal of ICFAI University.
Sampling plan:
Sampling: Since I have selected commodities segment as per my profile to do market research. 100% coverage was difficult within the limited period of time. Hence sampling survey method was adopted for the purpose of the study.
Population: Since this survey has to be completed in 3 months that’s why total no of customers those who are investing in the market.
Sampling size: A sample of hundred was chosen for the purpose of the study. Sample consisted of small investors, large investors and traders.
Sampling Methods: Probability sampling requires complete
knowledge about all sampling units in the universe. Due to time constraint non-probability sampling was chosen for the study.
Sampling procedure: From large number of customers & non consumers sample lot were randomly picked up by me.
Field Study: Directly approached respondents (businessmen, small shopkeepers, physical commodities traders and service class people
Primary data: Questionnaire
Secondary data: For the secondary data I have search some sites and some journal of ICFAI University.
Sampling plan:
Sampling: Since I have selected commodities segment as per my profile to do market research. 100% coverage was difficult within the limited period of time. Hence sampling survey method was adopted for the purpose of the study.
Population: Since this survey has to be completed in 3 months that’s why total no of customers those who are investing in the market.
Sampling size: A sample of hundred was chosen for the purpose of the study. Sample consisted of small investors, large investors and traders.
Sampling Methods: Probability sampling requires complete
knowledge about all sampling units in the universe. Due to time constraint non-probability sampling was chosen for the study.
Sampling procedure: From large number of customers & non consumers sample lot were randomly picked up by me.
Field Study: Directly approached respondents (businessmen, small shopkeepers, physical commodities traders and service class people