Description
PROJECT ON APPLE PRODUCT
APPLE INC.
What is Apple Inc.?
? Apple Inc. is an American multinational corporation ? Design electronics and computer software ? As of January of 2010, the company operates 283 retail stores ? 9 of which are out of the country ? As of 2010, company is one of the largest technological corporations in
the world
History of Apple Inc.
? Founded in April 1st 1976
? Cupertino, California ? Steve Jobs ? Steve Wozniak ? Ronald Wayne
? Company was made to make.. ? Computer Software and Hardware ? Consumer electronics ? Digital distribution
Apples first logo features Issac Newton under a fabled Apple Tree
Apples Logo
It was then replaced with the rainbow bitten apple in 1976 and lasted until 1998
The most recent logo which replaced the rainbow apple is a monochromic same bitten apple
Early Years With Apple
? Apples first product was the Apple I
? Hand built ? Went on sale in July of 1976 ? Market priced $666.66
? Product was made by Jobs, Wozniak and Wayne ? Apple was the incorporated in Jan. of 1977
? Wayne sold his share of his company to jobs and Wozniak
for $800
Early Years Cont’d
? On April 161977 the Apple II was introduced
? It was unique and different from its major rivals at the time
(TRS-80 and Commodore PCT) ? Colored graphics ? open architecture
? By the end of the 1970’s, Apple had a staff of computer
designers and a production line
Early Years Cont’d
? In May 1980, the Apple III was
introduced in attempt to compete with Microsoft and IBM
? In December of 1980, Apple launched the
public offering of its stock
? When it went public, it created more
millionaires than any company in history
Apple Lisa
? Personal computer sold in early 1980’s ? First personal computer sold to public
with a GUI ? Extreme failure due to limited software titles and high price tag
? In 1982- Due to fighting Steve jobs was
kicked off the Apple Lisa project and went on to the low cost computer project of the Macintosh!
? Designed in 1984
Macintosh
? Sold very strong in the beginning but
because of its high price, total consumption was low
1986-1993: Rise
? After the Macintosh Portable’s low success rate, Apple
learned several lessons on what to do differently
? In 1991, Apple introduced the PowerBook ? During this time, Apple experimented with many other
products
? Cameras, portable CD speakers, TV and video counsels
? All of these products were “too little too late” for Apple
due to their market share and stock price slide
? In 1990, the Macintosh LC was released
PowerBook & Macintosh LC
? PowerBook
? 7lbs with 3 hour battery ? The success of the power book led to a
dramatically increasing revenue
? Macintosh LC
? First affordable, color-capable Macintosh ? Made fairly basic to keep the prices down
1994-1997
? Throughout these years, Apple continued to reinvent
new software's that could be installed and used on the Macintosh computers
? In 1997, Steve Jobs announced Apple would join
Microsoft to released new versions of Microsoft office
? November 10th 1997, Apple introduced the Apple Store
where consumers could browse and purchase Apples newest products.
1998-2005
? August 15th 1998 Apple introduced the new all in one
computer reminisce of the iMac
? May 2001, Apple opened more Apple retail stores,
including in Virginia and California
? That same year, Apples iPod was designed which
came to be a huge success
iMac and iPod
? iMac
? desktop featured modern technology and unique design
with more software including iMovie and final cut pro ? Newer improved version of the Macintosh LC
? iPod
? Very successful ? Portable digital audio player ? Over 100 million units were sold in the first six years
Apple iTunes Store
•In 2003, Apple iTunes store was opened
? Offered online
downloads ? Service quickly became market leader un online music services ? By June 2008, there were over 5 billion downloads ? Each song for $0.99
2005-2007:Intel Transition
? January 2006- Mac book Pro and iMac became the first
Apple products sold with Intel’s Core Duo
? Same year, the PowerMac, iBook and PowerBook were
retired and replaced with Mac Pro, Mac Book, Mac Book Pro.
? During this time, Apples success was soaring and its
market cap surpassed that of Dell’s
2007- Present
? Period of time known as the Mobile Consumer
Electronics Era
? January 2007, Jobs announced that Apple’s logo name
would be changed from Apple Computers to Apple Inc., due to the that fact they no longer only produced computers
? After this, the iPhone and Apple TV were created in
July of 2007, Apple introduced the App. World
? to iTunes, to sell applications to the iPhone and iTouch
2007-Present
? Throughout these years, new and improved versions
and different sizes of the iPod were introduced ? Includes iPod nano, Shuffle, classic, touch and video
? After hearing many rumors of the new creation, on April
3rd 2010, Apples newest product the iPad was launched in the U.S. ? Sold 300,000 units that day ? 500,000 that same week
The End!
doc_607584391.ppt
PROJECT ON APPLE PRODUCT
APPLE INC.
What is Apple Inc.?
? Apple Inc. is an American multinational corporation ? Design electronics and computer software ? As of January of 2010, the company operates 283 retail stores ? 9 of which are out of the country ? As of 2010, company is one of the largest technological corporations in
the world
History of Apple Inc.
? Founded in April 1st 1976
? Cupertino, California ? Steve Jobs ? Steve Wozniak ? Ronald Wayne
? Company was made to make.. ? Computer Software and Hardware ? Consumer electronics ? Digital distribution
Apples first logo features Issac Newton under a fabled Apple Tree
Apples Logo
It was then replaced with the rainbow bitten apple in 1976 and lasted until 1998
The most recent logo which replaced the rainbow apple is a monochromic same bitten apple
Early Years With Apple
? Apples first product was the Apple I
? Hand built ? Went on sale in July of 1976 ? Market priced $666.66
? Product was made by Jobs, Wozniak and Wayne ? Apple was the incorporated in Jan. of 1977
? Wayne sold his share of his company to jobs and Wozniak
for $800
Early Years Cont’d
? On April 161977 the Apple II was introduced
? It was unique and different from its major rivals at the time
(TRS-80 and Commodore PCT) ? Colored graphics ? open architecture
? By the end of the 1970’s, Apple had a staff of computer
designers and a production line
Early Years Cont’d
? In May 1980, the Apple III was
introduced in attempt to compete with Microsoft and IBM
? In December of 1980, Apple launched the
public offering of its stock
? When it went public, it created more
millionaires than any company in history
Apple Lisa
? Personal computer sold in early 1980’s ? First personal computer sold to public
with a GUI ? Extreme failure due to limited software titles and high price tag
? In 1982- Due to fighting Steve jobs was
kicked off the Apple Lisa project and went on to the low cost computer project of the Macintosh!
? Designed in 1984
Macintosh
? Sold very strong in the beginning but
because of its high price, total consumption was low
1986-1993: Rise
? After the Macintosh Portable’s low success rate, Apple
learned several lessons on what to do differently
? In 1991, Apple introduced the PowerBook ? During this time, Apple experimented with many other
products
? Cameras, portable CD speakers, TV and video counsels
? All of these products were “too little too late” for Apple
due to their market share and stock price slide
? In 1990, the Macintosh LC was released
PowerBook & Macintosh LC
? PowerBook
? 7lbs with 3 hour battery ? The success of the power book led to a
dramatically increasing revenue
? Macintosh LC
? First affordable, color-capable Macintosh ? Made fairly basic to keep the prices down
1994-1997
? Throughout these years, Apple continued to reinvent
new software's that could be installed and used on the Macintosh computers
? In 1997, Steve Jobs announced Apple would join
Microsoft to released new versions of Microsoft office
? November 10th 1997, Apple introduced the Apple Store
where consumers could browse and purchase Apples newest products.
1998-2005
? August 15th 1998 Apple introduced the new all in one
computer reminisce of the iMac
? May 2001, Apple opened more Apple retail stores,
including in Virginia and California
? That same year, Apples iPod was designed which
came to be a huge success
iMac and iPod
? iMac
? desktop featured modern technology and unique design
with more software including iMovie and final cut pro ? Newer improved version of the Macintosh LC
? iPod
? Very successful ? Portable digital audio player ? Over 100 million units were sold in the first six years
Apple iTunes Store
•In 2003, Apple iTunes store was opened
? Offered online
downloads ? Service quickly became market leader un online music services ? By June 2008, there were over 5 billion downloads ? Each song for $0.99
2005-2007:Intel Transition
? January 2006- Mac book Pro and iMac became the first
Apple products sold with Intel’s Core Duo
? Same year, the PowerMac, iBook and PowerBook were
retired and replaced with Mac Pro, Mac Book, Mac Book Pro.
? During this time, Apples success was soaring and its
market cap surpassed that of Dell’s
2007- Present
? Period of time known as the Mobile Consumer
Electronics Era
? January 2007, Jobs announced that Apple’s logo name
would be changed from Apple Computers to Apple Inc., due to the that fact they no longer only produced computers
? After this, the iPhone and Apple TV were created in
July of 2007, Apple introduced the App. World
? to iTunes, to sell applications to the iPhone and iTouch
2007-Present
? Throughout these years, new and improved versions
and different sizes of the iPod were introduced ? Includes iPod nano, Shuffle, classic, touch and video
? After hearing many rumors of the new creation, on April
3rd 2010, Apples newest product the iPad was launched in the U.S. ? Sold 300,000 units that day ? 500,000 that same week
The End!
doc_607584391.ppt