Before dissecting other problems, it is pertinent that we have an indepth idea of the product of the hotel industry. The emerging trends in the socio-economic environment occupy a place of outstanding significance. In the product management of an industry, the planning and development processes have a far reaching effect. We are well aware of the fact that hotels and hotel companies offer a number of core and peripheral services to the customers.
It is also a well known fact that by and large almost all the hotels offer the core services of identical nature and character and therefore, the hotel professionals are required to think more in favour of peripheral services that add additional attractions to .their service mix. In the management of product the decisions related to elimination, modification, innovation, and inclusion play a significant role.
It is essential that based on the results of product life cycle and the MIS reporting, the hotel professionals, senior executives and policy makers think about planning and development which would simplify their task of managing the future. It is in this context that we focus on product planning and development for the hotels and hotel companies.
For the formulation of an intelligent as well as a realistic plan. it is essential that we forecast and for right forecasting, it is pertinent that we have complete information about the prospects, intensity of competition and the changing market conditions.
If we think about hotel planning it is quite natural that we also think about hotel building, furnishing, decor, ground development and aesthetic management. It is right to mention that particularly in the Indian perspective, the hotels and hotel companies have not been assigning due weightage to aesthetic management which focuses on managing and developing surroundings and premises in such a way that hotels look like a garden.
If we think about hotel planning and development, it is not to be forgotten that in the 21st century, the prospects and markets are expected to be sophisticated- It is quite natural that the companies dealing directly with the customers would have to show particular flexibility to change as the consumer does.
The tourists in general and the high spending tourists in particular now prefer to stay in hotels away from the hustle and bustle of city life. These changes make it essential that the hotel planning and development get due attention of hotel planners.
It is also a well known fact that by and large almost all the hotels offer the core services of identical nature and character and therefore, the hotel professionals are required to think more in favour of peripheral services that add additional attractions to .their service mix. In the management of product the decisions related to elimination, modification, innovation, and inclusion play a significant role.
It is essential that based on the results of product life cycle and the MIS reporting, the hotel professionals, senior executives and policy makers think about planning and development which would simplify their task of managing the future. It is in this context that we focus on product planning and development for the hotels and hotel companies.
For the formulation of an intelligent as well as a realistic plan. it is essential that we forecast and for right forecasting, it is pertinent that we have complete information about the prospects, intensity of competition and the changing market conditions.
If we think about hotel planning it is quite natural that we also think about hotel building, furnishing, decor, ground development and aesthetic management. It is right to mention that particularly in the Indian perspective, the hotels and hotel companies have not been assigning due weightage to aesthetic management which focuses on managing and developing surroundings and premises in such a way that hotels look like a garden.
If we think about hotel planning and development, it is not to be forgotten that in the 21st century, the prospects and markets are expected to be sophisticated- It is quite natural that the companies dealing directly with the customers would have to show particular flexibility to change as the consumer does.
The tourists in general and the high spending tourists in particular now prefer to stay in hotels away from the hustle and bustle of city life. These changes make it essential that the hotel planning and development get due attention of hotel planners.