Description
An Executive Communication Presentation made by IIPM(ISBE) studentsfrom SC-3 section
EXECUTIVE COMMUNICATION PRESENTATION
MARKET TARGETING OF OUR NEW PRODUCT Presented Click to edit Master subtitle style To, Mr. VARUN VERMA Ms. IPSHITA CHATTOPADHYAY
4/8/12
Presenting By, 1. Abhishek Kumar 2. Jibin Babu 3. Amit Anand 4. Yogesh Sarode
JAAY© LAPTOP is a product made in India manufactured by JAAY© Group Pvt. Ltd. Laptop Got its name by Taking The First Letter of owners name(Jibin,Abhishek,Amit,Yogesh). Click to edit Master subtitle style Our Company’s Head quarter is in Gurgaon , Haryana.
JAAY© LAPTOP
e. Pric ,9 23 Rs. /99
4/8/12
factors:-
DEMOGRAPHIC FACTORS following This includes the
AGE :15 above
GENDER:Male and Female INCOME:Middle class & Upper Middle Class
4/8/12
GEOGRAPHY
Geography means the place where the product gets more attractive to its customers. Focusing on rural and urban areas.
4/8/12
PSYCHOGRAPHY
According to the mindset of Indians. Always expect the product which is of lesser price and also gets more benefits. Now a days using laptops and desktops for long time will harmfully effects our eyes, but our laptop has eye care feature which protects your eyes.
4/8/12
MEDIAGRAPHY
This explains that which media is to be used to get more sales. Television § Newspaper § Billboard ads § Social Networking Sites Like Facebook,Twitter,Orkut etc..
§
4/8/12
INSIGHT
Insight means hitting at the paining nerve of the customer.
Lesser price and also gets more benefits. Eye care
4/8/12
THANK YOU
4/8/12
doc_252992106.pptx
An Executive Communication Presentation made by IIPM(ISBE) studentsfrom SC-3 section
EXECUTIVE COMMUNICATION PRESENTATION
MARKET TARGETING OF OUR NEW PRODUCT Presented Click to edit Master subtitle style To, Mr. VARUN VERMA Ms. IPSHITA CHATTOPADHYAY
4/8/12
Presenting By, 1. Abhishek Kumar 2. Jibin Babu 3. Amit Anand 4. Yogesh Sarode
JAAY© LAPTOP is a product made in India manufactured by JAAY© Group Pvt. Ltd. Laptop Got its name by Taking The First Letter of owners name(Jibin,Abhishek,Amit,Yogesh). Click to edit Master subtitle style Our Company’s Head quarter is in Gurgaon , Haryana.
JAAY© LAPTOP
e. Pric ,9 23 Rs. /99
4/8/12
factors:-
DEMOGRAPHIC FACTORS following This includes the
AGE :15 above
GENDER:Male and Female INCOME:Middle class & Upper Middle Class
4/8/12
GEOGRAPHY
Geography means the place where the product gets more attractive to its customers. Focusing on rural and urban areas.
4/8/12
PSYCHOGRAPHY
According to the mindset of Indians. Always expect the product which is of lesser price and also gets more benefits. Now a days using laptops and desktops for long time will harmfully effects our eyes, but our laptop has eye care feature which protects your eyes.
4/8/12
MEDIAGRAPHY
This explains that which media is to be used to get more sales. Television § Newspaper § Billboard ads § Social Networking Sites Like Facebook,Twitter,Orkut etc..
§
4/8/12
INSIGHT
Insight means hitting at the paining nerve of the customer.
Lesser price and also gets more benefits. Eye care
4/8/12
THANK YOU
4/8/12
doc_252992106.pptx