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The project is about the Pr strategies being used at Royal icecream the contents are :
o Ice Cream Market
o Total market share
o Company Profile
o Market research/Survey
o Description of our product
o Special Features
o Packaging
o Promotion and Public Relations
o Marketing Strategy
o S.W.O.T analysis of Royal Ice Cream
o Ice Cream Market
o Total market share
o Company Profile
o Market research/Survey
o Description of our product
o Special Features
o Packaging
o Promotion and Public Relations
o Marketing Strategy
o S.W.O.T analysis of Royal Ice Cream