If a post on your blog becomes incredibly popular and starts to rank for a nice keyword, like mine did for WordPress SEO, you could do the following:
* create a new page with updated and improved content
* change the slug of the old post to post-name-original
* publish the new page under the old post's URL, or redirect the old post's URL to the new URL
* send an e-mail to everyone who linked to your old post that you've updated and improved on your old post
* wait for the links to come in, again;
* rank even higher for your desired term as you've now got:
o more control over the keyword density
o even more links pointing at the article
o the ability to keep updating the article as you see fit to improve on it's content and ranking
Some among you will say: I could have 301 redirected the old post to the new one with the same effect. True. Except: you'd lose the comments on the old post, which is in my opinion a sign of disrespect to people who took the time to comment, and 301 redirects take quite a bit of time sometimes. Of course you should treat this technique with care, and not abuse it to rank other products, but I think it can be done in everyone's benefit. For instance this article: if you came here through a social media site like Sphinn, expecting an article about WordPress SEO, that's exactly what you got!
__________________________
Non Status Mortgages UK
DEAN GRAZIOSI SCAM REVIEW
* create a new page with updated and improved content
* change the slug of the old post to post-name-original
* publish the new page under the old post's URL, or redirect the old post's URL to the new URL
* send an e-mail to everyone who linked to your old post that you've updated and improved on your old post
* wait for the links to come in, again;
* rank even higher for your desired term as you've now got:
o more control over the keyword density
o even more links pointing at the article
o the ability to keep updating the article as you see fit to improve on it's content and ranking
Some among you will say: I could have 301 redirected the old post to the new one with the same effect. True. Except: you'd lose the comments on the old post, which is in my opinion a sign of disrespect to people who took the time to comment, and 301 redirects take quite a bit of time sometimes. Of course you should treat this technique with care, and not abuse it to rank other products, but I think it can be done in everyone's benefit. For instance this article: if you came here through a social media site like Sphinn, expecting an article about WordPress SEO, that's exactly what you got!
__________________________
Non Status Mortgages UK
DEAN GRAZIOSI SCAM REVIEW