Description
Within this detailed explanation relating to new jersey institute of technology school of management new venture management.
New Jersey Institute of Technology
School of Management
Course Title: New Venture Management Spring 2010
Course Number: ENTR 410 - 102
Instructor: Robert J . Ziese, J .D.
[email protected]
973-625-4559
Catalog Description: Provides an understanding of the process of start up and early stage
management of new, technology based small firms. Emphasis is on
recognizing, evaluating, and deciding on a new business idea, as
well as preparation for and management of the start up process.
Outcomes of the course include team preparation and presentation
of a new business plan.
Prerequisites: Mgmt 390, Mrkt 330, Fin 315 or equivalent knowledge of
principles of management, marketing, and basic finance.
Course Overview: This course covers the entrepreneurial process from conception to
implementation of a new venture. It concentrates on attributes of
entrepreneurs and entrepreneurial and intrapreneurial teams, their
search for and assessment of opportunities, and the gathering of
resources to convert opportunities into businesses. The course is
based on an understanding of all functional areas of business and
applies the tools and analytical techniques of these functional areas
to the new venture creation.
Text: ENTREPRENEURSHIP – Successfully Launching New Ventures,
Second Edition, (ISBN 978-0-13-224057-4) by Bruce R.
Barringer and R. Duane Ireland, Pearson Prentice Hall Publishers.
New and used copies are available.
Teaching Methods: This is a hybrid course, consisting of: classroom lecture and
discussion; discussion board postings, case studies and quizzes via
Moodle; development and presentation of a business plan by
student teams.
Course Grading (out of possible 100 points):
Class Participation 10 points (max of 12 can be earned)
Postings 15 points (max of 18 can be earned)
Assignments/ Case Studies 15 points ( 3 at 5 points each)
Quizzes 15 points ( 3 at 5 points each)
Business Plan 25 points (All team members get same grade)
Presentation 20 points (All team members get same grade)
Class participation includes regular attendance, reading the assigned text sections, and actively
discussing the assigned topics in class.
Posting involves making discussion postings on Moodle Discussion Board regarding instructor-
posted questions and topics. See Resource File on Posting Rules.
Assignment/Case Studies will involve analyzing case studies and responding to the questions
posted on Moodle as assignments. A model answer to the case study will be posted on Moodle
Discussion Board after the assignment deadline. One assignment will be to review and critique
an entrepreneurial article of your choice.
There will be 3 Quizzes, with multiple choice questions, on Moodle. No Mid-term or Final Exam
will be given.
BUSINESS PLAN and PRESENTATION by STUDENT TEAM:
The ENTR 410 course requires the preparation and presentation of a business plan by each
student team. Students will choose their own teams of 1 – 6 members. The team will develop
and present their business plan using the formats and criteria provided.
Kauffman Interns may prepare a business plan for the company for which they are working. If
that is not practical, Kauffman Interns and other students shall select a small/entrepreneurial
business of interest to them and prepare a plan for that company.
The business plan shall follow the outline distributed. The 25 point total will be allocated as
follows:
Complete parts A through G 20 points
Plus complete parts H & I (risk assessment & financials) 5 points
Final Business Plans are due in written form (paper or email) no later than Class 14. Late plans
will receive a 5 point reduction.
The presentation of the Business Plan is part of the Kauffman Foundation -sponsored Business
Plan Competition and evaluated by a panel of judges. Grading criteria for the plan and judging
criteria for the presentation will be posted on Moodle.
Instructor Biography
Robert J . Ziese, J .D., is a New J ersey attorney since 1976 providing individuals and small
businesses with advice and legal representation in the areas of:
• Business and corporate law in industries such as construction, ballroom dancing, radio
broadcasting, consulting, and computer products and services.
• Tax and bankruptcy and real estate law.
• Nonprofit and exempt organizations including churches, theatre groups, and youth recreation
associations.
Dr. Ziese is also Vice President of Ziese & Associates, Ltd., a Woman-Owned small business
corporation formed in 1987, providing services to individuals and small businesses in the areas
of legal services, tax and record keeping services, business management, and marketing services.
He has managed operations, support, and marketing groups in large and small computer
hardware and services companies over the last 30 years.
Dr. Ziese’s educational background includes:
• BS Industrial Engineering, New J ersey Institute of Technology , magna cum laude. Member
of Tau Beta Pi.
• MBA courses in Finance, Temple University.
• J uris Doctor, Seton Hall Law School, cum laude.
• Extensive management and marketing courses at MIT’s Sloan Business School, Harvard
Graduate School of Business, and Brown University.
Dr. Ziese has been an Adjunct Instructor at Rutgers University, teaches for the Prudential Young
Entrepreneurs Program, and provides general business legal advice to the NJ IT Enterprise
Development Center (small business incubator) and its client companies.
He is a member of the New J ersey State Bar Association and the American Bar Association. He
is a member and past vice-chair of the NJ SBA's Internet and Computer Law Committee.
For more business and personal information, please visit his Web Site athttp://www.ziese.com
Contacting the Instructor
Dr. Ziese does not have a formal office on campus. Student consultations are available by
appointment by calling 973-625-4559 or email at [email protected] . Dr. Ziese is usually available
from 4:00 -5:30 PM on the days of the ENTR410 class. Consultations will be held at the School
of Management. Immediate problems can be handled by email or telephone conversation.
Student Conduct
Every student is expected to submit original work of their own and participate actively in the
team project. The NJ IT Honor Code will be upheld. Any violations will be immediately reported
to the Dean of Students. Any modifications to or deviations from the syllabus will be made only
upon instructor/student consultation and agreement.
ENTR 410
NEW VENTURE MANAGEMENT
ASSIGNMENTS - Spring 2010
Class Date Topic Assignments
Due on Class Night
Read
Chapters
Before Class
1 J an 25,
2010
What is an Entrepreneur?
A Simple Business
Model
N/A 1
2 Feb 1,
2010
The Entrepreneur and
Business Ideas
N/A
2
3 Feb 8,
2010
Feasibility Analysis, The
Business Plan Outline
Case Study 1: Brainstorming
TEAM SELECTIONS VIA
Moodle
3 and 4
4 Feb 15,
2010
Industry Analysis;
Business Model; Product
Planning; Customer Svc
5 and 6
5 Feb 22,
2010
Ethics; Legal Structure of
Your Business
Company Selection for
Business Plan
7
6 Mar 1,
2010
Finance and Taxes QUIZ 1 8
7 Mar 8,
2010
Organization and Team
Building
Case Study 2: Business Idea 9
Mar 15,
2010
NO CLASS SPRING RECESS
8 Mar 22,
2010
Funding the Venture;
Going Public
Draft Business Plans Due
(optional)
10
9 Mar 29,
2010
Marketing, Sales,
Advertising
11
10 Apr 5,
2010
Intellectual Property QUIZ 2 12
11 Apr 12,
2010
Managing Growth &
Expansion
Assignment/Case 3: Review
& critique a recent
entrepreneurial article
13
12 Apr 19,
2010
International Business
/Exporting/ Importing
/Outsourcing
Guest Lecturer
Prof. Raymond A. Luther, J r.
14
13 Apr 26,
2010
Franchising; Exit Plan 15
14 May 3,
2010
Business Plan
Presentations
Final Business Plans Due !!
Presentation by Team
15 May 10,
2010
Business Plan
Presentations
Presentation by Team &
QUIZ 3
ENTR 410
SELECTION OF A COMPANY FOR A BUSINESS PLAN
NAMES OF TEAM MEMBERS:
• Name of the company:
• Location:
• Description of the business:
• What issues do they face?
• Do you intend to do a plan for:
• The entire business?
• A new product line or service offering? Describe.
• A new division, department, subsidiary, or joint venture? Describe.
doc_726939224.pdf
Within this detailed explanation relating to new jersey institute of technology school of management new venture management.
New Jersey Institute of Technology
School of Management
Course Title: New Venture Management Spring 2010
Course Number: ENTR 410 - 102
Instructor: Robert J . Ziese, J .D.
[email protected]
973-625-4559
Catalog Description: Provides an understanding of the process of start up and early stage
management of new, technology based small firms. Emphasis is on
recognizing, evaluating, and deciding on a new business idea, as
well as preparation for and management of the start up process.
Outcomes of the course include team preparation and presentation
of a new business plan.
Prerequisites: Mgmt 390, Mrkt 330, Fin 315 or equivalent knowledge of
principles of management, marketing, and basic finance.
Course Overview: This course covers the entrepreneurial process from conception to
implementation of a new venture. It concentrates on attributes of
entrepreneurs and entrepreneurial and intrapreneurial teams, their
search for and assessment of opportunities, and the gathering of
resources to convert opportunities into businesses. The course is
based on an understanding of all functional areas of business and
applies the tools and analytical techniques of these functional areas
to the new venture creation.
Text: ENTREPRENEURSHIP – Successfully Launching New Ventures,
Second Edition, (ISBN 978-0-13-224057-4) by Bruce R.
Barringer and R. Duane Ireland, Pearson Prentice Hall Publishers.
New and used copies are available.
Teaching Methods: This is a hybrid course, consisting of: classroom lecture and
discussion; discussion board postings, case studies and quizzes via
Moodle; development and presentation of a business plan by
student teams.
Course Grading (out of possible 100 points):
Class Participation 10 points (max of 12 can be earned)
Postings 15 points (max of 18 can be earned)
Assignments/ Case Studies 15 points ( 3 at 5 points each)
Quizzes 15 points ( 3 at 5 points each)
Business Plan 25 points (All team members get same grade)
Presentation 20 points (All team members get same grade)
Class participation includes regular attendance, reading the assigned text sections, and actively
discussing the assigned topics in class.
Posting involves making discussion postings on Moodle Discussion Board regarding instructor-
posted questions and topics. See Resource File on Posting Rules.
Assignment/Case Studies will involve analyzing case studies and responding to the questions
posted on Moodle as assignments. A model answer to the case study will be posted on Moodle
Discussion Board after the assignment deadline. One assignment will be to review and critique
an entrepreneurial article of your choice.
There will be 3 Quizzes, with multiple choice questions, on Moodle. No Mid-term or Final Exam
will be given.
BUSINESS PLAN and PRESENTATION by STUDENT TEAM:
The ENTR 410 course requires the preparation and presentation of a business plan by each
student team. Students will choose their own teams of 1 – 6 members. The team will develop
and present their business plan using the formats and criteria provided.
Kauffman Interns may prepare a business plan for the company for which they are working. If
that is not practical, Kauffman Interns and other students shall select a small/entrepreneurial
business of interest to them and prepare a plan for that company.
The business plan shall follow the outline distributed. The 25 point total will be allocated as
follows:
Complete parts A through G 20 points
Plus complete parts H & I (risk assessment & financials) 5 points
Final Business Plans are due in written form (paper or email) no later than Class 14. Late plans
will receive a 5 point reduction.
The presentation of the Business Plan is part of the Kauffman Foundation -sponsored Business
Plan Competition and evaluated by a panel of judges. Grading criteria for the plan and judging
criteria for the presentation will be posted on Moodle.
Instructor Biography
Robert J . Ziese, J .D., is a New J ersey attorney since 1976 providing individuals and small
businesses with advice and legal representation in the areas of:
• Business and corporate law in industries such as construction, ballroom dancing, radio
broadcasting, consulting, and computer products and services.
• Tax and bankruptcy and real estate law.
• Nonprofit and exempt organizations including churches, theatre groups, and youth recreation
associations.
Dr. Ziese is also Vice President of Ziese & Associates, Ltd., a Woman-Owned small business
corporation formed in 1987, providing services to individuals and small businesses in the areas
of legal services, tax and record keeping services, business management, and marketing services.
He has managed operations, support, and marketing groups in large and small computer
hardware and services companies over the last 30 years.
Dr. Ziese’s educational background includes:
• BS Industrial Engineering, New J ersey Institute of Technology , magna cum laude. Member
of Tau Beta Pi.
• MBA courses in Finance, Temple University.
• J uris Doctor, Seton Hall Law School, cum laude.
• Extensive management and marketing courses at MIT’s Sloan Business School, Harvard
Graduate School of Business, and Brown University.
Dr. Ziese has been an Adjunct Instructor at Rutgers University, teaches for the Prudential Young
Entrepreneurs Program, and provides general business legal advice to the NJ IT Enterprise
Development Center (small business incubator) and its client companies.
He is a member of the New J ersey State Bar Association and the American Bar Association. He
is a member and past vice-chair of the NJ SBA's Internet and Computer Law Committee.
For more business and personal information, please visit his Web Site athttp://www.ziese.com
Contacting the Instructor
Dr. Ziese does not have a formal office on campus. Student consultations are available by
appointment by calling 973-625-4559 or email at [email protected] . Dr. Ziese is usually available
from 4:00 -5:30 PM on the days of the ENTR410 class. Consultations will be held at the School
of Management. Immediate problems can be handled by email or telephone conversation.
Student Conduct
Every student is expected to submit original work of their own and participate actively in the
team project. The NJ IT Honor Code will be upheld. Any violations will be immediately reported
to the Dean of Students. Any modifications to or deviations from the syllabus will be made only
upon instructor/student consultation and agreement.
ENTR 410
NEW VENTURE MANAGEMENT
ASSIGNMENTS - Spring 2010
Class Date Topic Assignments
Due on Class Night
Read
Chapters
Before Class
1 J an 25,
2010
What is an Entrepreneur?
A Simple Business
Model
N/A 1
2 Feb 1,
2010
The Entrepreneur and
Business Ideas
N/A
2
3 Feb 8,
2010
Feasibility Analysis, The
Business Plan Outline
Case Study 1: Brainstorming
TEAM SELECTIONS VIA
Moodle
3 and 4
4 Feb 15,
2010
Industry Analysis;
Business Model; Product
Planning; Customer Svc
5 and 6
5 Feb 22,
2010
Ethics; Legal Structure of
Your Business
Company Selection for
Business Plan
7
6 Mar 1,
2010
Finance and Taxes QUIZ 1 8
7 Mar 8,
2010
Organization and Team
Building
Case Study 2: Business Idea 9
Mar 15,
2010
NO CLASS SPRING RECESS
8 Mar 22,
2010
Funding the Venture;
Going Public
Draft Business Plans Due
(optional)
10
9 Mar 29,
2010
Marketing, Sales,
Advertising
11
10 Apr 5,
2010
Intellectual Property QUIZ 2 12
11 Apr 12,
2010
Managing Growth &
Expansion
Assignment/Case 3: Review
& critique a recent
entrepreneurial article
13
12 Apr 19,
2010
International Business
/Exporting/ Importing
/Outsourcing
Guest Lecturer
Prof. Raymond A. Luther, J r.
14
13 Apr 26,
2010
Franchising; Exit Plan 15
14 May 3,
2010
Business Plan
Presentations
Final Business Plans Due !!
Presentation by Team
15 May 10,
2010
Business Plan
Presentations
Presentation by Team &
QUIZ 3
ENTR 410
SELECTION OF A COMPANY FOR A BUSINESS PLAN
NAMES OF TEAM MEMBERS:
• Name of the company:
• Location:
• Description of the business:
• What issues do they face?
• Do you intend to do a plan for:
• The entire business?
• A new product line or service offering? Describe.
• A new division, department, subsidiary, or joint venture? Describe.
doc_726939224.pdf